Milani Roleplay is a moderately warm-toned, medium-dark orange with a glossy finish. It is a permanent lipstick that retails for $8.99 and contains 0.1 oz.
Milani Roleplay Color Fetish Shine Lipstick ($8.99 for 0.1 oz.) is a rich, red-leaning orange with subtle, warm undertones and a luminous sheen. It had semi-opaque color coverage, which was higher than described (but some may prefer regardless of the marketing), that applied evenly and smoothly across my lips without emphasizing imperfections or my lip lines. The consistency felt lightweight, more balm-like, so it had quite a bit of slip, but it didn't feather or bleed on me over time. It lasted for two and a half hours me and felt lightly hydrating over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Longing for lust-worthy lips? This sheer to medium coverage, ultra-moisturizing, balm-like lipstick with an 85% blend of nourishing oils glides on effortlessly, leaving lips moisturized with a lustrous pop of color. The creamy, lustrous shine, high-comfort formula wears like a lipstick, but melts onto your lips like your favorite balm.
Caprylic/Capric Triglyceride, Polybutene, Diisostearyl Malate, Hydrogenated Polyisobutene, Polyethylene, Dicalcium Phosphate, Microcrystalline Wax / Cera Microcristallina / Cire microcristalline, Limonene, Fragrance / Parfum, Citral, Linalool, Butyrospermum Parkii (Shea) Butter, Rosa Canina Fruit Oil, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Simmondsia Chinensis (Jojoba) Seed Oil, Vitis Vinifera (Grape) Seed Oil, Prunus Armeniaca (Apricot) Kernel Oil, Benzyl Benzoate, Barium Sulfate, BHT, Mica, Red 6 (CI 15850), Red 7 Lake (CI 15850).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.