Make Up For Ever S542 Pinky Clay is a slightly warm-toned, dark beige with a pearl finish. It is a discontinued eyeshadow that retails for $17.00 and contains 0.08 oz.
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Make Up For Ever S542 Pinky Clay Artist Color Shadow ($17.00 for 0.08 oz.) is a soft, dirty beige with warm undertones and a subtle, pink shimmer. It had good pigmentation, but the consistency was drier, thinner, and a bit stiff to work with and required some jabbing to dislodge powder from the surface. Once on the lid, it blended out without too much work and lasted for nine hours on me.
The previous shade was much lighter, cooler in tone, and had more shimmer (it was quite different) (see side-by-side comparison).
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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Reveal your inner artist and create your perfect color mix with Artist Color Eye Shadow. Choose your palette size, and then customize it to your needs by mixing and matching your favorite shades. MAKE UP FOR EVER’s artist-grade atomized formula is loaded with pigment for high-impact color in a single swipe. Its smooth, buttery texture allows for superior blendability, and silicon-coated pigments allow for it to stay put for up to 12 hours of wear*. With a range of 121 shades available in an array of finishes, these ultrafine powders can be layered and mixed to create an infinite number of looks.