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Kitschmas is described as a "shimmering pink mauve pearl." It's a pinky-lavender with subtle cool undertones and a frosted finish. The texture of this is slightly chunky, so it is best applied with a damp brush as this will help it smooth out and apply with more color payoff (and less fall out!). It wore well for seven and a half hours, and after eight hours, there was some slight creasing. It's part of the permanent range. Urban Decay Grifter (P, $18.00) is darker. MAC Cheers My Dear (LE, $21.00) is similar--more metallic. Guerlain Attrape-Coeur #1 (LE) is darker, less metallic. Bobbi Brown Cool Lilac (P, $24.00) is cooler-toned and a cream product. See comparison swatches.
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Highly concentrated loose colour powder to create a subtle wash of colour or intense effect. Does not streak or cake. Easy to blend, long-lasting. Limited-edition packaging features Betty. Note: Pigments are sold by weight not volume. Containers can appear to be less than full due to settling of the product.