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Deep Brown is described as a "dark chocolate brown." It's a muted, medium-dark brown with soft, warm undertones and a matte finish. It was very, very finely-milled and silky. Even dry, it is more buildable to opaque color as it layers well. It was semi-sheer applied dry, and it was opaque applied damp (and it seemed to go on okay with a damp brush, despite it being a matte finish). On me, it lasted for eight hours before fading. This shade is part of the permanent range. See swatches of dupes / view dupes side-by-side.
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Highly concentrated loose colour powder to create a subtle wash of colour or intense effect. Does not streak or cake. Easy to blend, long-lasting. Limited-edition packaging features Betty. Note: Pigments are sold by weight not volume. Containers can appear to be less than full due to settling of the product.