MAC Smoked Cocoa #2 is a very cool-toned, light-medium taupe with a matte finish. It is a limited edition eyeshadow that retails for $17.00 and contains 0.05 oz.
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Smoked Cocoa #2 is described as a "muted mid-tone grey [with a Matte2 finish]." It's a neutral-cool taupe with a matte finish. It had a soft, finely-milled texture but was noticeably less silky compared to my original Copperplate eyeshadow (which this was listed as in my information), and as a result, Smoked Cocoa #2 appeared lighter when swatched side-by-side, though in the pans they both looked the same. It applied easily and blended out well. This wore well without showing signs of fading until nine hours of wear. Maybelline Tough as Taupe is grayer and a cream product. bareMinerals Rowdy is cooler-toned. See comparison swatches.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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M·A·C Eyeshadow is a highly pigmented powder formula that applies evenly and blends well. Suitable for use either wet or dry, it's available in a wide variety of textures and finishes.