Fresh Innocence is a pale white with subtle, warm undertones and pink sparkles. The texture was soft but powdery, which made it prone to clumping together and had a fair amount of fallout when I worked with it on my skin. The pigmentation was semi-opaque and had to be built up to full coverage with a second layer. It wore well for seven and a half hours on me before it started to fade visibly.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.