Choc-ful
MAC Eyeshadow
MAC Choc-ful is a very warm-toned, medium-dark mauve with a matte finish. It is a limited edition eyeshadow that retails for $17.00 and contains 0.05 oz.
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Choc-ful is a muted, medium rosy mauve with warm undertones and a matte finish. It had good pigmentation that was buildable to full coverage with two layers. The texture was soft, blendable, and smooth, which applied well to the skin. This shade wore well for eight and a half hours. Tarte Natural Beauty (LE, ) is cooler (90% similar). Viseart Puck (LE, ) is lighter (95% similar). MAC Pink Sienna (LE, $17.00) is warmer (95% similar). Bobbi Brown Amnesia Rose (LE, $22.00) is cooler (95% similar). Make Up For Ever M546 Dark Purple Taupe (P, $17.00) is darker, warmer (95% similar). Colour Pop Made to last (LE, $4.50) is darker (95% similar). LORAC Pink Mauve (PiP, $19.00) is cooler (95% similar). MAC Rustique (LE, $17.00) is lighter (90% similar). Anastasia Lure (LE, $12.00) is darker, cooler (90% similar). Colour Pop 1st Date (LE, $4.50) is lighter, warmer (90% similar). MAC Blanche Cloud Nine (LE, $17.00) is lighter (90% similar). Colour Pop Teeny Bikini (LE, $4.50) is lighter (90% similar). Natasha Denona Vintage Taupe (303CM) (PiP, ) is lighter, warmer (90% similar). LORAC Pecan (PiP, $19.00) is warmer (90% similar). Natasha Denona Nude Mauve (144CM) (PiP, ) is darker, warmer (90% similar). MAC Finjan (2020) (P, $17.00) is darker (90% similar). Marc Jacobs Beauty Otherwise (PiP, ) is darker, cooler (90% similar). KKW Beauty Tree (PiP, ) is warmer (90% similar). Laura Mercier Cashmere (PiP, $23.00) is cooler (90% similar). Too Faced Chocolate Syrup (LE, $16.00) is lighter, warmer (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Choc-ful
LELimited Edition. $17.00.
Looking for something similar or to see what you have in your stash? Here are some of the top dupes for this product!
Nordstrom C'est Chic Eyeshadow x15 Palette
LELimited Edition. $66.00/0.68 oz.
M·A·C Eyeshadow is a highly pigmented powder formula that applies evenly and blends well. Suitable for use either wet or dry, it's available in a wide variety of textures and finishes.
