Kaja Magic is a slightly warm-toned, dark duochrome with a sparkle finish. It is a permanent eyeshadow that retails for $16.00 and contains 0.29 oz.
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Kaja Magic Moon Crystal Sparkling Eye Pigment ($16.00 for 0.29 oz.) is a deeper, reddish-brown base with blue-to-teal shifting sparkle and pearl. The consistency was noticeably clumpy as it squeezed out of the tube (and a little went a long way), so in order for the product to go on smoothly, there had to be enough pressure during application to smooth those clumps out--and this was a challenge.
I had the best luck applying the color all over my lid with my fingertip, as it gave me the surface area to diffuse and spread everything out and the warmth of my fingertip seemed to help it stay pliable longer. When I used a brush, it was difficult to apply the product evenly and smooth out the lumps, so it was noticeably thicker in some areas than others, which emphasized my lid texture/lines. It dried down fairly quickly, but it had a tendency to pull away as it was drying down, and this just seemed to make the unevenness I was already contending with even worse!
The eyeshadow was quite pigmented, and a little went a long way, so it was good to start with less than you think you might need and ramp up as needed, though it did not build up well--so I mean that more in the sense of what seems like necessary for just one eye. Once it was on, the eyeshadow stayed on without creasing for nine hours but a few flakes had fallen over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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These full-pigment eyeshadows will have you moonstruck. Kaja’s Sparkle Effect Technology combines crystal powders and metallic-coated glitter pearls to reflect light from all angles. The jelly formula sets in a flash, adding a high-impact sparkle that applies like a gel, dries to a powder, and comes in a range of energetic hues packed with topaz, diamond, and sapphire crystals.
Water, Synthetic Fluorphlogopite, Butylene Glycol, Talc, Silica, Alumina, Di-C12-13 Alkyl Malate, Octyldodecyl Stearoyl Stearate, Iron Oxides (Ci 77491), Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77499), Mica (Ci 77019), Alcohol, Isobutylene/Sodium Maleate Copolymer, 1,2-Hexanediol, Polyacrylamide, C13-14 Isoparaffin, Polysorbate 20, Sorbitan Sesquioleate, Ethylhexylglycerin, Phenoxyethanol, Sodium Dehydroacetate, Xanthan Gum, Laureth-7, Citric Acid, Diamond Powder, Sapphire Powder, Topaz.