Illamasqua Jo'mina is a slightly cool-toned, medium purple with a cream finish. It is a permanent nail lacquer that retails for $17.00 and contains 0.5 oz.
Illamasqua Jo'mina Nail Varnish ($14.00 for 0.5 fl. oz.) is described as an "electric lilac." It's a bright lilac purple with a hint of pastel lilac but closer to a light-medium purple with subtle pink-red undertones. It's opaque in two coats for me, and I didn't have any issues with the formula--it was creamy without being thick, so it spread evenly across the nail. Despite some of the pastel-feel of this color, I didn't encounter any streakiness during application.