ILIA Novelty is a very warm-toned, medium brown with a matte finish. It is a permanent bronzer that retails for $34.00 and contains 0.42 oz.
ILIA Novelty NightLite Bronzing PowderILIA Novelty NightLite Bronzing Powder ($34.00 for 0.42 oz.) is a medium-dark brown with strong, warm yellow undertones and a mostly matte finish. It was richly pigmented where a little went a long way, which wasn't in line with the buildable claim the formula made--this may be a deal-breaker for some and a reason to purchase for others.
The texture was soft, silky, and finely-milled with a bit of a velvety glide to it, and this shade was more blendable and forgiving over bare skin compared to the other shade. There was barely-there gold, micro-shimmer through it, which I think helped make it blend a bit better. It wore well for eight and a half hours before fading noticeably on my skin.
As an aside, this is one of two shades (and it is the deepest), so it does a poor job of addressing the needs of our very diverse beauty community. It is still far too common to see one or two bronzers offered, and I wish more brands would build out their bronzer ranges to address the needs of more depths and undertones.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Sunkissed with a silky-soft touch, this supremely blendable powder is finely milled with pearl pigments for a luminous finish—and a natural warmth that you can dial up in intensity for a stronger contour.
Mica, Zinc Stearate, Synthetic Fluorphlogopite, Butyloctyl Salicylate, Caprylic/Capric Triglyceride, Lonicera Caprifolium (Honeysuckle) Flower Extract, Lonicera Japonica (Honeysuckle) Flower Extract, Simmondsia Chinensis (Jojoba) Seed Oil, Ethyl Macadamiate, Tocopherol, Malic Acid. May Contain/Peut Contenir (±): CI 77891 (Titanium Dioxide), CI 77491, CI 77492, CI 77499 (Iron Oxides).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.