Pure Strobe Light is a pale, yellowed gold with warm undertones and a metallic sheen. The consistency was soft without being dusty and was easy to blend out on the skin. It had good color coverage both wet and dry, though the damp application yielded a much more intense, metallic finish and fully opaque coverage. In practice, I felt like it did not matter whether I used it dry or damp as the finish was still a strong, metallic sheen on the skin and a "blinding" highlight so-to-speak. It did not emphasize my skin's natural texture. The highlighter stayed on well for eight hours before fading slightly.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.