Eye-dentify Gel Pencil

Haus Labs

Haus Labs Antique Rose Eye-dentify Gel Pencil

Haus Labs Eye-dentify Gel Pencil is an eyeliner that retails for $18.00 and contains 0.04 oz. ($450.00 per ounce). There are 6 shades in our database.

Editor's Review

The formula is supposed to be "creamy" without tugging and "color-packed" for "all-day, vibrant payoff" (specifically, "12-hour wear"). The full range has 20 shades (at least, at the time of the original release!), and I bought six to try.

All six I tried were pigmented with mostly opaque to opaque coverage in a single stroke. Two of the more shimmery shades were slightly drier in consistency with less glide compared to the more matte shades, though they were not difficult or painful to use on my lower lash line.

The texture was lightly creamy as it went on, but it was quick to set, so those who like to smudge their eyeliner may find this one sets too quickly to do that readily. They were firmer but not the point where they were prone to breaking or painfully tugging on the lash line. I... Read More.

The formula is supposed to be "creamy" without tugging and "color-packed" for "all-day, vibrant payoff" (specifically, "12-hour wear"). The full range has 20 shades (at least, at the time of the original release!), and I bought six to try.

All six I tried were pigmented with mostly opaque to opaque coverage in a single stroke. Two of the more shimmery shades were slightly drier in consistency with less glide compared to the more matte shades, though they were not difficult or painful to use on my lower lash line.

The texture was lightly creamy as it went on, but it was quick to set, so those who like to smudge their eyeliner may find this one sets too quickly to do that readily. They were firmer but not the point where they were prone to breaking or painfully tugging on the lash line. I didn't have any issues with the tip snapping off during swatching, and they were not uncomfortable to work with, but they did not glide on as comfortably as other formulas I've tried.

They wore between eight and nine hours before fading/thinning noticeably, so they were decently long-wearing--relative to the field of eyeliner--though they looked significantly worn away by the 12-hour mark.

Best Performers
Claims / Ingredients

Each of the 20 shades in shimmer, matte, and metallic finishes offer one-swipe payoff and true, vibrant saturation for a bold, high-impact finish that matches your mood. A blend of creamy, no-tug ingredients makes it easy to slide into any look from a smooth single wing to a graphic look with even, controlled application—or color outside the lines and get messy with it. Leave your mark with longwearing, transfer-proof color that sets fast and stays put so you can throw it on and go.

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