Estee Lauder Insolent Ivory is a moderately cool-toned, light white with a satin finish. It is a permanent eyeshadow that retails for $25.00 and contains 0.06 oz.
Estee Lauder Insolent Ivory Pure Color Envy Defining Wet/Dry Eyeshadow ($25.00 for 0.06 oz.) is a pop of light ivory with a satin finish. It goes on a lot lighter than it looks in the pan. Applied dry, it was semi-sheer, and then applied damp, it was mostly opaque. The texture was soft, smooth, and lightly powdery when used dry. It wore for five hours dry, six and a half hours damp. MAC Chill (LE, $17.00) is less shimmery (95% similar). MAC This or That #1 (LE, $21.00) is warmer (95% similar). Marc Jacobs Beauty The Mod #1 (PiP, ) is more shimmery (95% similar). Too Faced Purr (LE, $16.00) is darker (95% similar). Hello Kitty Milk (LE, ) is cooler (90% similar). bareMinerals Silhouette (LE, ) is more shimmery (90% similar). LORAC Ghostly (LE, $19.00) is cooler (90% similar). See comparison swatches / view dupes side-by-side.