So Shy is a very light, silvery-white base with a lavender sheen. It had mostly opaque color payoff that adhered evenly to bare skin and blended out well, though there was a little fallout during application. The texture was more loosely-pressed, a smidgen dry, and seemed extra-fragile. This shade stayed on well for seven and a half hours before showing signs of fading.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.