Gold Rush
ColourPop Pressed Powder Shadow
ColourPop Gold Rush is a very warm-toned, dark copper with a matte finish. It is an eyeshadow that is permanent in this palette: California Love.
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Gold Rush is a muted, coppery brown with warm undertones and a mostly matte finish. The eyeshadow had opaque color coverage in a single pass, which adhered evenly and blended out nicely on my skin. The consistency was soft without being too powdery nor was it too firmly pressed in the pan. It wore well for eight and a half hours on me before creasing faintly.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Gold Rush
PiPPermanent in Palette. $4.50.
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California Love 12-Pan Pressed Powder Shadow Palette
PPermanent. $22.00/0.3 oz.
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.
Talc, Calcium Sodium Borosilicate, Boron Nitride, Synthetic Fluorphlogopite, Zinc Stearate, Lauroyl Lysine, Magnesium Stearate, Dimethicone, Caprylic/capric Triglyceride, Phenoxyethanol, Silica, Caprylyl Glycol, Dimethiconol, Ethylhexylglycerin, Hexylene Glycol, Tin Oxide, Iron Oxides (CI 77491, CI 77492, CI 77499), Mica (CI 77019), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.