ColourPop Dead End is a very warm-toned, medium gold with a frost finish. It is a limited edition eyeshadow that retails for $4.50 and contains 0.05 oz.
Dead End is a medium gold with strong, warm undertones and a sparkling, frosted finish. It had good color coverage in a single layer but was best applied with fingertips or a dampened brush in order to get maximum sparkle, shine, and depth. On its own with a dry brush, there was some fallout during application and took longer to get it to adhere evenly to my lid. The consistency was more softly pressed and felt a touch dry to me (which may have owed to the amount of larger sparkles in it). The color wore well for eight hours on me but had slight fallout over time.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.
Calcium Sodium Borosilicate, Octyldodecyl Stearoyl Stearate, Magnesium Myristate, Cetearyl Ethylhexanoate, Lauroyl Lysine, Talc, Jojoba Esters, Phenoxyethanol, Helianthus Annuus (Sunflower) Seed Oil, Caprylyl Glycol, Hexylene Glycol, Ethylhexylglycerin, Dimethicone, Acacia Decurrens Extract, Polyglycerin-3, Bismuth Oxychloride (CI 77163), Iron Oxides (CI 77491), Mica (CI 77019), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.