Beamin' is a deep pink with subtle, warm undertones and a matte finish. It had a soft, slightly thinner texture that wasn't as smooth or as velvety as the brand's mattes have been recently. It had mostly opaque, buildable pigmentation that lasted well for eight hours before fading visibly.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.