ColourPop Bay Bridge is a very cool-toned, medium-dark blue with a matte finish. It is a limited edition eyeshadow that retails for $4.50 and contains 0.05 oz.
Bay Bridge is a brighter, dark blue with strong, cool undertones and a matte finish. The texture was a touch drier and more firmly-pressed into the pan than most of the brand's matte eyeshadows are, but I think that helped ensure this was opaque, wasn't prone to sheering out, while still being fairly easy to blend out. It lasted nicely for eight hours before fading a bit.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.