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Reign is a muted, medium terracotta brown with warm undertones and a satin finish. The lipstick was opaque in a single stroke, but the texture was clingy--it felt more like a hybrid between the Ultra Matte and Ultra Satin liquid lipstick formulas. There was more of a noticeable drydown within the first few minutes of wear. This shade wore well for six and a half hours and felt a bit drying.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
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A creamy, bold lipstick with a satin finish. This formula has the same high percentage of pigments as an Ultra Matte Lip but contains emollient ingredients for added moisture, keeping lips looking fresh and feeling super comfortable.
Isododecane, Diisostearyl Malate, Hydrogenated Polyisobutene, C10-18 Triglycerides, Oryza Sativa (Rice) Bran Wax, Dimethicone Crosspolymer, Pentylene Glycol, Silica Silylate, Polyethylene, Disteardimonium Hectorite, Propylene Carbonate, Iron Oxides (CI 77491, CI 77492, CI 77499), Red 7 Lake (CI 15850), Titanium Dioxide (CI 77891).