Chanel Expressive (24) is a slightly warm-toned, medium-dark plum with a pearl finish. It is a permanent lipgloss that retails for $34.00 and contains 0.2 oz.
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Chanel Expressive (24) Rouge Allure Gloss ($34.00 for 0.20 fl. oz.) is a softened, medium-dark pinky plum with warm undertones and fine orange-gold shimmer. It had semi-opaque pigmentation with a creamy, lightweight consistency that was comfortable to wear and hydrating over time. The color could have applied a bit smoother, though. It was slightly tacky after an hour or so of wear, but it was never heavy or really sticky. This shade wore well for five hours on me. Maybelline Lust for Mauve (535) (P, $8.99) is more shimmery, lighter (90% similar). Marc Jacobs Beauty Fame (206) (DC, $28.00) is less shimmery, darker, brighter (90% similar). Pat McGrath Flesh 4 (P, $30.00) is more muted, less pigmented (90% similar). NARS Corsica (LE, $26.00) is lighter (90% similar). NARS Éphélide (LE, $26.00) is lighter, cooler (85% similar). Chanel Audace (20) (LE, $34.00) is darker, warmer (85% similar). NARS Baroque (P, $24.00) is more shimmery, warmer, less glossy (85% similar). Make Up For Ever 405P Pearly Plum (P, $19.00) is more shimmery, lighter, warmer (85% similar). MAC Tolerance (LE, $20.00) is lighter, cooler (85% similar). Maybelline Intoxicating Spice (070) (P, $8.99) is warmer (85% similar). YSL Devour Me Plum (P, $32.00) is more shimmery, darker (85% similar). Lancome Molten Magenta (13) (P, $22.00) is more shimmery, darker, cooler (80% similar). Dior Ruby Essence (778) (LE, $30.00) is darker, more muted (80% similar). Bobbi Brown Aubergine (P, $24.00) is darker, more muted, less pigmented (85% similar). See comparison swatches / view dupes side-by-side.
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CHANEL ROUGE ALLURE COLOUR AND SHINE LIP GLOSS has the color intensity of a lipstick with the lacquered shine of a lip gloss. With one seductive click, the sculpted applicator delivers high-precision and long-wearing coverage with an advanced formula rich in vitamin E, sappan wood and green tea butter to instantly hydrate and comfort.