Downtown Plum

Bobbi Brown Downtown Plum Luxe Lip Color ($35.00 for 0.12 oz.) is described as a "neutral brown berry." It's a muted, medium-dark plummy brown with warm undertones and a soft shine. It was richly pigmented with a really smooth, creamy consistency that applied beautifully to lips--even, lush color. The color wore well for almost six hours and was moisturizing while worn. ColourPop Calypso (P, $7.00) is lighter, cooler (95% similar). Make Up For Ever C108 (DC, $22.00) is warmer (90% similar). ColourPop Mosh Pit (LE, $7.00) is lighter, cooler, less glossy (95% similar). Bite Beauty Brioche (P, $24.00) is cooler, less glossy (90% similar). Tarte Praise (LE, $24.00) is lighter (90% similar). Smashbox Cognac (P, $21.00) is more shimmery (90% similar). ColourPop Grunge (P, $7.00) is darker (85% similar). Hourglass Achiever (P, $32.00) is more muted, cooler (90% similar). Tom Ford Beauty Daniel (DC, $36.00) is more shimmery, brighter, cooler (85% similar). Tarte Glaze (LE, $24.00) is lighter, glossier (85% similar). Tom Ford Beauty Temptation Waits (LE, $52.00) is more shimmery, warmer, glossier (85% similar). MAC Over the Taupe (P, $26.00) is lighter, warmer (85% similar). Bite Beauty Chai (DC, $26.00) is lighter, warmer (85% similar). Bobbi Brown Bahama Brown (DC, $37.00) is lighter, cooler (85% similar). Urban Decay Tampered (DC, $18.00) is lighter, cooler (85% similar). Estee Lauder Unshakable (P, $32.00) is darker, cooler (80% similar). Tarte TBT (P, $20.00) is lighter (80% similar). NARS Tanganyka (P, $26.00) is more shimmery, darker, less pigmented (80% similar). Tom Ford Beauty So Vain (50) (P, $57.00) is more shimmery, lighter (80% similar). See comparison swatches / view dupes side-by-side.

FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.

• Brand Description