The formula is supposed to have a "finely milled" consistency that gives a "pearlescent metallic finish" that can be used on "eyes, face and body." It is intended to have buildable coverage from a "soft wash of color" to "intense color payoff." They are buildable, and as they're a loose product, pigmentation varies noticeably based on how much product is applied and with what brush; but it is as versatile as marketed--I was able to apply a sheer dusting as a highlighter on my cheekbones or pack it on as an opaque eyeshadow. I was able to get to opaque coverage with a dry brush, though a wet brush will stretch the product out a bit more and minimize the light fallout (when working with it as an eye product).
The powder was finely-milled, blendable, and easy to work with overall. The greater challenge was actually getting product out of the compact jar; there's a cool flip-top interior lid that prevents product from coming out of the six-hole sifter but there's no place to dump it except inside the lid (which then drops excess on top of the flip-top lid!), which is deep and narrow, or on a separate palette/plate. I dropped at least one while photographing/swatching/testing, so not having half a jar of pigment all over my house was a nice plus. I tried to remove the sifter/lid but wasn't able to feel it loosen and wasn't successful (I usually do this so I can photograph the actual powder)
The formula lasted seven to eight hours as an eyeshadow (no primer or base) and eight to nine hours as a cheek color (over bare skin).
The average rating based on all reviewed shade(s) in this formula is shown below.
Loose Pigment by Anastasia Beverly Hills is a finely milled, shimmering loose pigment that delivers a pearlescent metallic finish for eyes, face and body. Achieve your most versatile shimmer looks—from a soft wash of color to dramatic metallic effects.