Jaclyn Hill Cosmetics So Rich Lipstick ($18.00 for 0.13 oz.) debuted a week ago, and my order just arrived yesterday! Several shades are sold out presently, but they will be restocked (and some are still available). There are 20 shades available, and they all have a satin-cream finish.
There have been some customer concerns (but it is hard as a bystander to see how prevalent they are), and frankly, I don’t think I’ve ever studied a lipstick quite so much. I hope that customers that have had any issues contact customer service, as how they handle issues is important. I remember Dominique Cosmetics had enough customers report in about issues with their Lemonade palette, and they ended up pulling and replacing (while fixing the issue(s)).
Edit 6/16/2019: At this time, I have no plans to review these lipsticks as I continue to wait to get more information from the brand, see how they move forward, and see if any additional information comes to light. I have added dupes for all 20 shades, which you can find on The Dupe List or by clicking any of the shades below to be taken to their respective page (which has a “view dupes” option).
Here is my current experience:
The package was shipped from southern California and received by me around 5PM PST on June 5th in Phoenix, Arizona, where it had been 100+ degrees. The package went ground and was in transit for two days. It arrived, felt hot, and I just removed the box and left it on a counter, though I forgot to turn it right-side up, so they lay on their side. I don’t typically swatch products literally the second they arrive, as I typically swatch early in the morning so that I can get images edited for the next day. I actually was not intending to swatch these yet, as most are out of stock, and I have other lip products that I consider higher priority.
I started shooting photos around 6:30AM PST yesterday (6/6), and I had all of the lipsticks sitting on my studio table (under my lights), while I was working through another brand’s collection first. None of the 20 shades looked deformed/problematic to me; many of them sweated on their way to me, which I do not personally find unusual–this has occurred for me across brands. To actually contrast, I had a MAC lipstick that was shipped overnight from the east coast, which had fallen out of the base and smushed against the inside of the cap (but the other four lipsticks were fine). I don’t recall having too many truly melted lipsticks; I recall one in the last year or so (Bite Leo), but I order 99% of makeup online (and have lived in California or Arizona for my makeup-buying life).
After swatching all 20 shades on my arm, where I tried to use the same type of pressure I would for any lipstick (and I definitely think if anything, I erred on the side of firmer), I didn’t experience any issues with lipsticks breaking or angling. I swatched all 20 lipsticks on my lips in a similar fashion, and I didn’t experience any of them breaking. I did feel like a few looked possibly ever-so-slightly angled after all that but only because I was inspecting the base like I was on a case. I have definitely had moments where I’ve twisted a lipstick too high up from the tube, and it has angled a bit (in general).
When editing photos, I noticed that two shades, Amazeballs and Hot Toddy, appear to have the slightest shadowing that indicated that there was some melting on the side. Some shades had what appeared to be raised waxiness on the slanted tip of the bullet: Gossip, Hot Toddy, Nude AF, and That Girl. (I have seen that very occasionally, most recently on Bite’s Los Angeles.) They don’t have the type of texture of a formula that really melts like butter with warmth on lips; they’re firmer, denser, more like a cross between MAC Satins and Amplifieds (creamier but not slippery), less like a YSL Rouge Volupte or Fresh Lip Balm (two products that feel like melting butter as soon as they touch the lips!). They definitely seem to be reacting to heat in some fashion, and I wonder how humidity may affect the outcomes.
The most concerning aspect I found was that two shades, Hot Toddy and Sofia, seemed to have small, grainy bits (tiny) in them, which I felt while swatching on my lips but not on my arm, and some have suggested it is from crystallization from certain ingredients (like mango butter) melting and cooling. (A quick google search of “mango butter crystallization” yields lots of results about crystallization or graininess being common with butters along with how to solve this issue, though I don’t know if it solves heating/cooling in transit vs. during manufacturing.) I’m pretty sure I’ve experienced this a few times in the past, but it’s rare enough (and didn’t seem present through the process of testing) that it’s not something on my radar (I thought it wasn’t mixed 100% perfectly or perhaps build of lip skin etc. since it didn’t keep happening). I’ve re-swatched all 20 shades on my arm three times now, and I didn’t notice any graininess or crystallization except for Sofia on the second swatch time (which was barely) but not on the third — so that’s three sets of arm swatches and one set of swatches on my lips for amount used.
I highly recommend contacting the brand’s customer service with any issues first because it gives them a very clear, digital record that is easier to keep track of if they are looking to fix or resolve the problem, if it is on a larger scale. The brand has a 30-day return policy, and it also says that they “will replace damaged or defective products at no additional charge,” so I hope that is what people experience. If you ordered yours, I’d love to hear if you had any issues and how they were resolved (or not)!
Please read my follow-up post, where I looked (but didn’t find, unfortunately) some of the additional issues that were reported/got onto my radar since swatching them here.
The issues being reported have merit and should be investigated thoroughly by the brand.
To be clear: I would not recommend purchasing any of the brand’s lipsticks at this time until there is more clarity provided by the brand and/or new inventory or reformulation available.