Urban Decay Love Drug & Black Market 24/7 Glide-On Eye Pencils Reviews & Swatches
Love Drug
Urban Decay Love Drug 24/7 Glide-On Eye Pencil (Eyeliner) ($21.00 for 0.04 oz.) is a medium, reddish plum with subtle, warm undertones and a pearl finish. It had nearly opaque pigmentation in a single layer, which adhered evenly and smoothly to my lash line without dragging or tugging on it. The texture was waxy, so it felt velvety and smooth but not wet or truly cream-like. The eyeliner stayed on well for nine hours before thinning slightly.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Sephora Plum Shimmer (P, $13.00) is darker (95% similar).
- NARS Broadway (P, $24.00) is more shimmery, darker (90% similar).
- Marc Jacobs Beauty Jazz(berry) (46) (P, $26.00) is more shimmery, lighter, cooler (95% similar).
- MAC Phlox Garden (DC, $16.00) is less shimmery, lighter, cooler (85% similar).
- Fenty Beauty Purple Stuff (P, $22.00) is more shimmery, darker, cooler (80% similar).
- MAC Looking Good (LE, $16.00) is more shimmery, darker, warmer (80% similar).
- Marc Jacobs Beauty Cherry Amour (P, $26.00) is more shimmery, more muted, cooler (80% similar).
Formula Overview
$22.00/0.04 oz. - $550.00 Per Ounce
The formula is supposed to go on "smoothly, stay soft and super-creamy for blending" before it "dries to a long-lasting finish that won't budge" with "intense" coverage. I'm a long-time fan and user of the formula--almost a decade now--and they're still a go-to. I keep a handful of formulas at my fingertips, and I have all of the shades from this range in a cup within reach.
It isn't the longest-wearing formula I've come across, but I find that it balances longevity with creaminess in application and ease of removal at the end. They also wear away "kindly," so while the line might get thinner, it doesn't drag or bleed toward my under eye area. The formula has solid, long-wear at eight to 10 hours before fading, thinning, or having a bit of migration to the outer corner. The less shimmery shades tend to have the most visible movement, whereas the more shimmery shades tend to fade or thin.
The pigmentation varies a lot from shade to shade with more matte shades often having the most coverage in a single layer, followed by more metallic finishes. The more glittery the finish, the weaker the coverage and application were. Many of the shades in the range are buildable and apply with near-to or opaque coverage when applied in short, overlapping strokes. The majority are very comfortable to apply on the lower lash line or waterline.
They have a creamy, glide-on consistency as promised, and they can be smudged or blended out, so they are particularly useful for someone who likes a more diffused look for their eyeliner.
As someone who has had a lot of these eyeliners over time, I can attest to the fact that they do not dry out readily. Some of the shades I have that I don't use (because they're THAT old) are still creamy and glide-on when swatched.
Browse all of our Urban Decay 24/7 Glide-On Eye Pencil (Eyeliner) swatches.
Ingredients
Cyclopentasiloxane, Isododecane, Polybutene, Synthetic Wax, Simmondsia Chinensis Seed Oil/Jojoba Seed Oil, Hydrogenated Cottonseed Oil, Calcium Sodium Borosilicate, Ceresin, Ozokerite, Polyethylene Terephthalate, Cera Microcristallina/Microcrystalline Wax, Silica, Calcium Aluminum Borosilicate, Phenoxyethanol, Tocopherol, Ascorbyl Palmitate, Tin Oxide, Polyurethane-11, Alumina, Synthetic Fluorphlogopite. May Contain (+/-): Mica, Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891), Ultramarines (Ci 77007), Carmine (Ci 75470), Ferric Ferrocyanide (Ci 77510), Copper Powder (Ci 77400), Bronze Powder (Ci 77400), Blue 1 Lake (Ci 42090), Aluminum Powder (Ci 77000), Yellow 5 Lake (Ci 19140), Manganese Violet (Ci 77742), Chromium Oxide Greens (Ci 77288), Ferric Ammonium Ferrocyanide (Ci 77510).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Looks Using this Product
Love Drug
PPermanent. $22.00.
Black Market
Urban Decay Black Market 24/7 Glide-On Eye Pencil (Eyeliner) ($21.00 for 0.04 oz.) is a soft black with subtle pearl and neutral-to-cool undertones. It had semi-opaque pigmentation that applied evenly in a single layer, and it was buildable to full coverage with a second layer. With the waxier formula, I prefer to do short, overlapping strokes to get an even, opaque line of product. The pencil glided across my lower lash line without tugging and was comfortable to use. It lasted well for nine hours on me before it started to fade noticeably.
FURTHER READING: Formula Overview for details on general performance and characteristics (like scent).
Top Dupes
- Moira Black (P, $5.00) is less shimmery, warmer (95% similar).
- Tarte Charcoal (LE, ) is more shimmery (95% similar).
- Chanel Nero Vulcanico (939) (P, $34.00) is more shimmery, lighter (95% similar).
- bareMinerals Absolute Black (PiP, $16.00) is less shimmery, darker, warmer (95% similar).
- Moira Black (P, $7.50) is less shimmery, warmer (95% similar).
- MAC Metropolis (LE, $16.00) is lighter (95% similar).
- Urban Decay Uzi (P, $22.00) is lighter, warmer (95% similar).
- Guerlain Noir Volcanique (01) (P, $37.00) is less shimmery, darker, warmer (90% similar).
- Guerlain Black Jack (01) (P, $30.00) is less shimmery, darker, warmer (90% similar).
- About Face Into the Void (P, $13.00) is less shimmery, darker, warmer (90% similar).
Formula Overview
$22.00/0.04 oz. - $550.00 Per Ounce
The formula is supposed to go on "smoothly, stay soft and super-creamy for blending" before it "dries to a long-lasting finish that won't budge" with "intense" coverage. I'm a long-time fan and user of the formula--almost a decade now--and they're still a go-to. I keep a handful of formulas at my fingertips, and I have all of the shades from this range in a cup within reach.
It isn't the longest-wearing formula I've come across, but I find that it balances longevity with creaminess in application and ease of removal at the end. They also wear away "kindly," so while the line might get thinner, it doesn't drag or bleed toward my under eye area. The formula has solid, long-wear at eight to 10 hours before fading, thinning, or having a bit of migration to the outer corner. The less shimmery shades tend to have the most visible movement, whereas the more shimmery shades tend to fade or thin.
The pigmentation varies a lot from shade to shade with more matte shades often having the most coverage in a single layer, followed by more metallic finishes. The more glittery the finish, the weaker the coverage and application were. Many of the shades in the range are buildable and apply with near-to or opaque coverage when applied in short, overlapping strokes. The majority are very comfortable to apply on the lower lash line or waterline.
They have a creamy, glide-on consistency as promised, and they can be smudged or blended out, so they are particularly useful for someone who likes a more diffused look for their eyeliner.
As someone who has had a lot of these eyeliners over time, I can attest to the fact that they do not dry out readily. Some of the shades I have that I don't use (because they're THAT old) are still creamy and glide-on when swatched.
Browse all of our Urban Decay 24/7 Glide-On Eye Pencil (Eyeliner) swatches.
Ingredients
Cyclopentasiloxane, Isododecane, Polybutene, Synthetic Wax, Simmondsia Chinensis Seed Oil/Jojoba Seed Oil, Hydrogenated Cottonseed Oil, Calcium Sodium Borosilicate, Ceresin, Ozokerite, Polyethylene Terephthalate, Cera Microcristallina/Microcrystalline Wax, Silica, Calcium Aluminum Borosilicate, Phenoxyethanol, Tocopherol, Ascorbyl Palmitate, Tin Oxide, Polyurethane-11, Alumina, Synthetic Fluorphlogopite. May Contain (+/-): Mica, Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891), Ultramarines (Ci 77007), Carmine (Ci 75470), Ferric Ferrocyanide (Ci 77510), Copper Powder (Ci 77400), Bronze Powder (Ci 77400), Blue 1 Lake (Ci 42090), Aluminum Powder (Ci 77000), Yellow 5 Lake (Ci 19140), Manganese Violet (Ci 77742), Chromium Oxide Greens (Ci 77288), Ferric Ammonium Ferrocyanide (Ci 77510).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.
Love Drug is such a gorgeous color! On me, however, this could look really BAD. I have and love Alkaline because it has enough depth to it to not make my eyes look red and irritated.
Again, because I have and am using to death their other soft black, Corrupt, I’m good. Even though Corrupt is like a blackened taupe, as opposed to a true soft black, it is a favorite among my vast supply of eye pencils!
Love Drug is really gorgeous.
Do you also test these on your waterline? That’s mainly where I use pencils
Hi Evy,
Yes, I wore them on my waterline!
How do they wear on the waterline? I’m not sure that’s included in your review
The wear time in the review is how long they lasted on both my lower lash line and lower waterline! 🙂
Love Drug is a gorgeous shade.
Love Drug is beautiful. I’ll pick it up as soon as I see it. On me, MJ Jazzberry wears over the day to be more pink than purple — still lovely, but pinker– so Love Drug will be a nice addition to my routine.
Grabbed Love Drug as a must have for green hazel eyes. Jazzberry has been a fav for ages, but I admit, I like this one better as it is a bit deeper and reads less pinkish.
My eye don’t do well with many reds but this seems to lean to burgundy. I must think about this one. At my age, 69, I am leaning towards dark browns but still love my blacks. Decisions. Decisions.
Love Drug is a great color. I thought I had something like it that was less shimmery, but I’m not finding it.
Love drug is beautiful! I need it. I wonder how it compares to Chanel’s Eros which I adore.