Sephora 5th Avenue (03) Contour Eye Pencil ($9.00 for 0.04 oz.) is described as a “gray.” It’s a dark gray with subtle brown undertones and a matte finish. It had decent color payoff in one layer, but it was very buildable in two layers to opaque color. It wore well for ten hours, and then was somewhat faded (thinner) after eleven hours of wear–it was still visible after the full twelve hours, but it was definitely not exactly as it looked when initially applied. Urban Decay Smoke is similar. bareMInerals 11PM has a slightly satin finish. Bobbi Brown Smoke is less warm-toned–cooler-toned. See comparison swatches.