Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette Review, Photos, Swatches

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette

Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette ($3.99 for 0.21 oz.) contains five eyeshadows that range from silvery-white to navy blue. The quality of this palette is mediocre; every shade suffered from a powdery, sometimes chalky, base, so color payoff was often sheer, all were prone to fading quickly on the lid, and even in the event that a fair amount of color applied to the skin, it easily sheered away if you blended it at all. The consistency just didn’t allow the powder to bind, adhere, or smooth over the skin. It’s this type of quality that gives drugstore makeup a bad name–this reinforces every negative stereotype, and it’s unfortunate, because there are better products to be found in the drugstore aisles and Wet ‘n’ Wild used to make them to boot!

I had hoped that by now these palettes would be readily available online, but I still haven’t spotted the new 5-pan palettes, like this one, yet–they’re all permanent additions to Wet ‘n’ Wild’s range.

I’m His Breezey #1 is a soft, pale, bluish gray with a frosted finish. It had semi-sheer color payoff, and the texture was very, very powdery to work with. It managed less than four hours of decent wear on me. See comparison swatches.

I’m His Breezey #2 is a pale gray with a soft, frosted finish. It seemed like a promising shade initially, but it is so powdery to work with that it turns into a veil of color when applied. It had faded significantly after four hours of wear. See comparison swatches.

I’m His Breezey #3 is a cool-toned, muted, dark purple-blue with a mostly matte finish. It had sheer color payoff, and the texture was powdery and dry. It started to crease and fade after three hours of wear. See comparison swatches.

I’m His Breezey #4 is a medium, sky blue with a soft, pearly finish. The texture was powdery, slightly chalky, while the pigmentation was semi-sheer. This shade had completely vanished by the sixth hour–as in, it looked like my regular lid–and it was showing signs of fading after three hours. See comparison swatches.

I’m His Breezey #5 is a medium-dark, brightened blue with silver sparkle. It was the least powdery shade in the palette, and the color payoff was semi-opaque. It lasted longer than the other shades, too, and managed six hours. See comparison swatches.

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Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey 5-Pan Color Icon Eyeshadow Palette

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #1 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #1 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #2 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #2 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #3 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #3 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #4 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #4 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #5 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
Wet ‘n’ Wild I’m His Breezey #5 Eyeshadow

Wet 'n' Wild I'm His Breezey 5-Pan Color Icon Eyeshadow Palette
This is the maximum color payoff–packed and packed until I just gave up.

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About the Reviewer

Reviewer

Christine has normal-to-dry skin with areas of dryness (cheeks, nose, and under the eyes). She has a light-medium skintone with subtle, warmer yellow undertones. Her best foundation matches include: Tarte Rainforest of the Sea in Light-Medium Neutral (best match), Estee Lauder Double Wear Stay-in-Place Makeup in Desert Beige 2N1, Giorgio Armani Maestro Glow in 4.0, Hourglass Warm Ivory Vanish Seamless Finish, Laura Mercier Candleglow Soft Luminous in Dusk, MAC NC20/NC25, Make Up For Ever Ultra HD Liquid in Y305 (140). For more matches, please read our full Foundation FAQ. For more information on our review process, please read our Review FAQ.

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76 Comments

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Reader Diosa just commented the same but educated me on what it actually refers to, so it is really disappointing to learn what it means!

This is so distressing. A few short years ago, WnW was getting is SO right but now it seems that they’re emulating the high end brands and getting it wrong a lot of the time.

“I’m His Breezy”? What an awful name. Sorry, even if the product were good, I don’t need a product declaring that I’m some dude’s bi**h.

LOL really that is what this means? I am so out of touch. I used to work with teenagers and understood them, but now it is like they are speaking martian. What a horrible name and shame on WnW for promoting this idea…I may be old fashioned but do not feel anyone should be happy to be some dude’s B**ch….

I agree! And I had to look it up on Urban Dictionary, which always makes me feel old. It sounds like it’s not just a b*tch, but an ‘easy’ one (combo of broad and easy = breezy), per UD.

The first thing that popped into my head when I read this was the “Easy, breezy, beautiful Cover Girl” tag line from long ago! Totally tragic!! Its kind of like watching Bambi’s mother die…

i wouldn’t have known what it meant either. now that i do…i wouldn’t buy it even if it were a great palette. i saw some of these new shadows in the store a few weeks ago and didn’t give them a second look. i’m glad because this is, i think, the worst looking product i’ve seen on temptalia! Christine, you usually manage to make a bad product look at least decent, but this is truly awful!

Really? Pretty hard to believe when you look at Christine’s picture =)
I am usually pretty skeptical about drugstore brands; does this brand have any palettes right now that would be considered decent?

Many “drugstore” brands were once sold in department stores, so to lump them all together is a bit unfair. Revlon, Maybelline, L’OrΓ©al, and a few others were all sold at department store counters, complete with full displays & testers, until Estee Lauder came along with their pretty gold packaging, and “exclusives” (not unlike MAC, today), and marketed the brand assomething more “special” than the rest. Revlon created the Ultima II line to compete, but since they still kept “plain” packaging, sales were still low. Borghese is probably the last of these brands to be pushed out, and now sold at Costco, yet theywere fabulous.

Same here – I’ve got 2 of the 6 pan Colour Icons, 2 of the singles (Nutty and Brulee), 2 of the trios and Comfort Zone and every one of those is excellent. But recently, it’s like they’ve gone back to the cheap, nasty products they were back in the 70’s!

I’m oddly glad to see this negative review – I reviewed all five of the new 5-pan palettes a while back and thought the quality was poor to mediocre. Then, I read a couple reviews where the blogger thought they were good quality / up to par for Wet n Wild. I’m just glad I’m not crazy! I’m so thankful for your honest reviews πŸ™‚

Products like this is the reason why some avoid drugstore products entirely. I don’t understand why Wet ‘n’ Wild has done such a regression with their eyeshadow formula.

They went from being saturated with pigment to this dried-up, patchy mess in a couple of years! I looked at the ingredients and noticed they took the parabens out (at least they’re not in this palette and they used to be in all of their palettes). I highly doubt preservatives could make that much of a difference in eye shadow application. Maybe they changed something else in the formula. I should pull out my Comfort Zone and compare.

Inappropriate name and inappropriate lack of quality!!! And I just wore Comfort Zone the other day, what happened to you Wet ‘n’ Wild??

*headdesk*

Firstly, the name is just…what? πŸ˜€

Secondly, WHY IS IT ALWAYS THE BLUE SHADOWS?!? I love the colour blue. I love many of the blues in this palette. I always want blue eyeshadows to be good. And yet somehow they usually end up being the weakest shades in any palette. And now Wet n Wild has favoured us with the maximum possible mediocrity and disappointment packed into *one* palette. Augh!

Pardon the rant, but I always get so hopeful when I see blue shadows…

My guess with blue with some brands is they don’t want to go full-on with blue… they think consumers can’t handle it or don’t REALLY want true blues.

I totally agree, I always want to love blue shades. I would totally wear a killer blue eyeshadow! The “browbone” shade is what really throws me, even if it were higher quality, that actual shade for the brow bone just seems so … blue.

@Christine: you’re probably right, but in that case I wish they’d just give up on it entirely (and leave it to UD, Sugarpill, Fyrinnae etc) rather than heaping pointless, frustrating failures on us. I know it’s just eyeshadow and all, but there’s just no excuse for products like this…

@Laura: I know what you mean about the brow bone one. I’d probably use it for the inner corner instead! I thought the definer shade was lovely in the pan – apparently I’m going to have to add NARS Kamchatka to my list!

I’ve been seeing nothing but negative reviews on their palettes lately. Ever since they teamed up with Fergie the quality seems to have seriously decreased with the Color Icon line. Their old palettes were really good! No idea why Wet n Wild would backtrack like this. This palette looks awful and it’s really disappointing.

No, I don’t swatch with primer as a rule, so other A+ eyeshadows all met the same bar (no primer), as did the original Wet ‘n’ Wild Color Icon Trios/8-Pan palettes (no primer).

Ugh, seriously, Wet ‘n’ Wild, what happened? You were doing so, SO well for a while, then you regressed horribly and kept releasing bad to mediocre products. >:

These look quite flat and not very pigmented which is a shame they look on the pan like they could have had potential. The bright blue that you applied on the bottom of your eyelids is quite nice though.

I’ve been pretty disappointed with Wet n Wild recently. I have a couple of great palettes from them (Comfort Zone is especially great), but now it seems like they are going back to the old Wet n Wild formula from when I was in middle school back in 1997.

You’re not the only one – I feel like the majority of eyeshadows they’ve released since the original range has been sad and sheer πŸ™

Way back when – not that long ago, actually – you could actually get away with no primer using WnW shadows, if you were in a hurry. Their pigmentation, texture & blendability was absolutely stellar. Now, everything they put out blows big, hairy goats….I’m completely disgusted & appalled by their total lack of giving a rat’s ass about their products or their customers.

Really makes me wonder if they’re trying to slowly commit corporate suicide. I had a feeling that, as soon as they started putting their money towards using psuedo-celebrities to pimp their products, they’d stop investing their cash in turning out quality products at a great price.

I know, right? When I use the newer trios and palettes, it’s such a struggle. Using them without a primer or base really feels impossible, and it wasn’t always like that.

What happened, Wet n Wild!? You used to have great eyeshadow formulas! ACK!!!
The last photo is just so funny. “Until I gave up..” LOL! Thanks for trying, though Christine!
I would’ve given up just seeing the swatches!

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