Urban Decay Naked Ultimate Basics Eyeshadow Palette ($54.00 for 0.48 oz. ) is a new, permanent neutral-hued palette that features 12 shades with one shade that’s shimmery and 11 that are touted as matte (a few have faint sparkle/shimmer in the pan but none of them looked shimmery on the skin to my eye). I don’t have an exact release date, just that it will be debuting in September and will be available at all retailers that sell Urban Decay (but I’d expect it to launch on Urban Decay’s website first).

If you’re unfamiliar with Urban Decay’s eyeshadow formula, it is described as having a “velvety texture,” “rich color,” “serious staying power and blendability.” Some the brand’s best mattes are ones like Riff, which really did combine high color payoff with a silky, smooth, and blendable texture that applies well on bare skin as well as with traditional eye primer, but other times, their matte formula has left something to be desired, where the texture has been thin, chalky, dusty, and/or less pigmented.

Naked Ultimate Basics sits somewhere in-between for me overall; the texture is nowhere near as smooth or as finely-milled as I have seen from the brand, but it isn’t as dusty nor as dry as the shades in Naked Smoky. The press was firm enough that the majority of shades didn’t kick up too much excess product in the pan, had decent pigmentation, wear, and blendability, but there were some troublemakers (Instinct, Lethal, Magnet) that were harder to work with, even over primer. Most of the matte shades darkened slightly when I applied them to my skin compared to how they appeared in their pans.

Blow is a light, peachy-beige with warm undertones and a pearly shimmer. It had good pigmentation paired with a soft, blendable texture that wasn’t too firm or too soft in the pan. The color lasted for eight hours. KVD Beauty Lucius (PiP, ) is less shimmery (95% similar). bareMinerals Mixologist (PiP, ) is warmer (95% similar). LORAC Dream Girl #10 (LE, $19.00) is more shimmery, cooler (95% similar). Wet 'n' Wild Sweet as Candy #2 (PiP, ) is more shimmery, lighter (95% similar). bareMinerals Serendipitous (P, ) is less shimmery (95% similar). Tom Ford Beauty Pink Glow #1 (LE, ) is more shimmery, lighter, brighter (95% similar). MAC Preferred Blonde (LE, $21.00) is lighter (95% similar). MAC Apricot Blend #1 (LE, ) is more shimmery (95% similar). LORAC Vanilla (LE, $19.00) is lighter (95% similar). Pretty Vulgar Pillow Fight (PiP, ) is more shimmery (95% similar). Make Up For Ever I514 Pink Ivory (DC, $21.00) is more shimmery (95% similar). MAC Dazzlelight (P, $17.00) is more shimmery, cooler (95% similar). ColourPop Puppy Love (LE, $6.00) is warmer (95% similar). LORAC Shiver Me (LE, $19.00) is lighter (95% similar). theBalm #18 (P, $6.50) is darker (95% similar). Tarte Joy to the Pearl (LE, ) is more shimmery (95% similar). Dior Ambre Nuit #3 (LE, ) is more shimmery (90% similar). Guerlain Les Cendres #4 (LE, ) is more shimmery, darker, warmer (90% similar). LORAC Pancakes (LE, $19.00) is lighter, brighter (90% similar). Urban Decay Sellout (DC, $19.00) is more shimmery, darker, cooler (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Nudie is a light-medium peach-beige with warm undertones and a matte finish. The texture was slightly dusty and thinner, which made it more prone to sheering out on the skin. It had semi-opaque pigmentation that was buildable to opaque coverage with two layers. On me, it wore well for seven and a half hours before fading. Tarte Nudes (LE, ) is darker (95% similar). Sephora + Pantone Universe Macaroon (LE, ) is warmer (95% similar). LORAC Buff (PiP, $19.00) is lighter (95% similar). NABLA Cosmetics Caramel (P, $8.00) is darker (95% similar). Make Up For Ever M518 Nude (P, $17.00) is lighter (95% similar). Too Faced Jingle All the Way Eyeshadow #11 (LE, $16.00) is cooler (95% similar). NARS Lady Killer (DC, $25.00) is lighter (95% similar). Laura Mercier Bone (PiP, $23.00) is cooler (95% similar). ColourPop No Worries (PiP, $4.50) is brighter (95% similar). Sydney Grace Toffee (P, $5.25) is lighter (95% similar). Viseart Honoree (PiP, ) is lighter (95% similar). Viseart Warm Mattes #3 (PiP, ) is warmer (95% similar). Smashbox Vanilla (P, $22.00) is more shimmery, warmer (95% similar). Tarte S'more (PiP, ) is warmer (95% similar). Wet 'n' Wild Not a Basic Peach #6 (PiP, ) is darker (95% similar). MAC Back to Surreality (LE, $17.00) is darker (95% similar). Melt Cosmetics Luna (LE, ) is darker (90% similar). MAC Best of Me (P, $20.00) is lighter (90% similar). ColourPop Tuscan Fun (LE, $4.50) is darker, cooler (90% similar). LORAC Pink Nude (PiP, $19.00) is lighter, more muted (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Commando is a muted, medium-dark beige with subtle, warmer undertones and a matte finish. It had a very soft, smooth feel to it that blended out nicely on the skin but didn’t lose its intensity immediately. This shade had good color coverage and lasted for eight hours. Giorgio Armani Nude Smoke (24) (DC, $39.00) is warmer (95% similar). ColourPop Hanky Panky (P, $6.00) is warmer (95% similar). Tarte Hearts & Crafts (LE, ) is brighter (90% similar). Guerlain Hey Nude (04) (P, $34.00) is lighter, warmer (85% similar). Too Faced Cookie Dough (LE, $16.00) is warmer (90% similar). Clinique Nude Rose (PiP, $15.00) is lighter (85% similar). Hourglass Infinity #2 (PiP, ) is darker, warmer (85% similar). Tarte View from the Taupe (LE, ) is darker, warmer (85% similar). Tarte Cove (LE, ) is lighter, warmer (80% similar). See comparison swatches / view dupes side-by-side.

Tempted is a medium-dark taupe with a hint of rosiness and warmer undertones paired with a matte finish. The texture was dustier, and it was harder to apply this one evenly without the use of primer underneath. It had semi-opaque color payoff and started to fade after seven and a half hours of wear. KVD Beauty Heaven Knows (LE, ) is warmer (95% similar). Guerlain Les Cendres #2 (LE, ) is cooler (95% similar). Too Faced Chocolate Syrup (LE, $16.00) is lighter (95% similar). MAC Haux (P, $17.00) is cooler (95% similar). Bobbi Brown Dusty Lilac (LE, $22.00) is cooler (90% similar). Too Faced Almond Truffle (PiP, $16.00) is cooler (90% similar). MAC Pink Sienna (LE, $17.00) is lighter (85% similar). Viseart Cool Matte #2 (PiP, ) is more shimmery, lighter, cooler (85% similar). Make Up For Ever M546 Dark Purple Taupe (P, $17.00) is lighter (85% similar). Tarte For Realism (LE, ) is darker (80% similar). Sugarpill Side Eye (PiP, $13.00) is lighter, cooler (80% similar). Urban Decay DTF (LE, $19.00) is darker, cooler (80% similar). See comparison swatches / view dupes side-by-side.

Instinct is a muted, medium-dark rosy mauve with neutral-to-cool undertones and a matte finish. This shade had a much firmer press to it, which made it hard to get the product out of it and resulted in semi-sheer coverage. It didn’t blend well, and I couldn’t really get the color to build-up much either, as it did not respond well to layering. What little I managed to apply lasted for seven hours from what I could tell. Marc Jacobs Beauty Otherwise (PiP, ) is darker (95% similar). LORAC Rose Bud (PiP, $19.00) is cooler (95% similar). MAC Tickety Boo (LE, $17.00) is darker (95% similar). Laura Mercier Cashmere (PiP, $23.00) is warmer (95% similar). Givenchy Rose Dentelle (3) (P, $23.00) is warmer (95% similar). Tarte Natural Beauty (LE, ) is warmer (90% similar). ColourPop Chic Happens (P, $4.50) is cooler (90% similar). theBalm Feisty (P, $16.00) is warmer (95% similar). KKW Beauty Tree (PiP, ) is warmer (90% similar). MAC Rustique (LE, $17.00) is warmer (90% similar). Bobbi Brown Amnesia Rose (LE, $22.00) is warmer (90% similar). Sephora Cloak (PiP, ) is darker, warmer (90% similar). LORAC Tick Tock (LE, $19.00) is warmer (90% similar). Wet 'n' Wild Rose in the Air #3 (PiP, ) is lighter (90% similar). LORAC Mauve (PiP, $19.00) is darker (90% similar). Anastasia Lure (LE, $12.00) is darker (95% similar). Makeup Geek Petal Pusher (DC, $6.00) is cooler (95% similar). MAC Quarry (P, $17.00) is lighter (80% similar). LORAC Sorbet (LE, $19.00) is lighter (85% similar). ColourPop Novel (LE, $4.50) is darker, warmer (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Lethal is a deep plum with neutral-to-warm undertones and a matte finish. It had semi-opaque pigmentation, while the consistency was lightly dusty but not too thin and blended out decently. It would be easier to work with over a primer, but it was manageable on bare skin. I found this shade to be buildable to opaque coverage in two to three layers. It wore well for eight hours before creasing slightly. Ciate Day Dream (LE, ) is cooler (95% similar). Tarte Power Plum (LE, ) is cooler (95% similar). ColourPop Doe-a-Deer (LE, $6.00) is more shimmery (95% similar). Sydney Grace Brilliant Realm (PiP, $5.25) is lighter (95% similar). Tarte My Own Cotes de Rhone (LE, ) is more muted (90% similar). ColourPop Marquee (PiP, $4.50) is lighter, warmer (90% similar). Natasha Denona Aubergine (24V) (PiP, $29.00) is lighter (90% similar). Tarina Tarantino Deep Dahlia (DC, ) is warmer (90% similar). Melt Cosmetics Meanstreak (PiP, ) is lighter, warmer (90% similar). KVD Beauty Plum (Define) (PiP, ) is lighter, more muted (90% similar). Lisa Eldridge Nocturama (P, $16.00) is warmer (90% similar). LORAC Plum (PiP, $19.00) is lighter (90% similar). KVD Beauty Hybrid Moments (DC, ) is lighter (90% similar). Huda Beauty Nude Rich #9 (PiP, ) is less shimmery, darker, warmer (90% similar). About Face Infinity (P, $16.00) is lighter, cooler (90% similar). Melt Cosmetics Last Caress (PiP, ) is less shimmery, lighter (90% similar). Make Up For Ever #160 (DC, $20.00) is brighter (85% similar). Huda Beauty Mauve #7 (PiP, ) is warmer (90% similar). Wet 'n' Wild VI Purple #3 (PiP, ) is less shimmery, lighter, warmer (90% similar). Tarte Mulled Wine (LE, ) is lighter (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Pre-Game is a light, buttery yellow with warm undertones and a matte finish. It had good color payoff, though it was not fully opaque, that applied evenly and blended out without any trouble. The texture was soft, a bit powdery, but it sat well on the skin and did not look dry. The color started to fade after seven hours of wear. MAC Real Fantasy (LE, $17.00) is lighter (95% similar). Buxom Mix & Mingle (P, $12.00) is lighter, warmer (95% similar). KVD Beauty Moulder (LE, ) is lighter (95% similar). Sephora Puppy Love (LE, ) is warmer (95% similar). LORAC Custard (LE, $19.00) is lighter, brighter (95% similar). Viseart Beurre (Warm Mattes #1) (P, ) is lighter (95% similar). Smashbox Preview (PiP, ) is lighter (90% similar). Anastasia Buttery (LE, $12.00) is warmer (90% similar). Huda Beauty Warm Browns #6 (PiP, ) is warmer (90% similar). Makeup Geek Mirage (DC, $6.00) is lighter (90% similar). BH Cosmetics Carli Bybel Deluxe Edition #11 (LE, ) is lighter, warmer (90% similar). By Beauty Bay Snow (LE, ) is warmer (90% similar). Makeup Atelier Red Ochre #2 (P, ) is lighter (90% similar). Pretty Vulgar Lay (PiP, ) is lighter (90% similar). Too Faced Vintage Lace (LE, $16.00) is warmer (90% similar). ColourPop Locked and Loaded (DC, $4.50) is darker, warmer (90% similar). ColourPop One & Done (LE, $6.00) is warmer (90% similar). NABLA Cosmetics Canvas (PiP, $8.00) is brighter (90% similar). Sephora Whitewashed (DC, $10.00) is warmer (90% similar). MAC Glamour Light (LE, $17.00) is lighter (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Extra Bitter is a medium-dark, coppery-brown with warm, reddish undertones and a matte finish. The texture was smooth, finely-milled, and blendable; it wasn’t too powdery nor was it too firm in the pan. It was one of the best-performing shades in the palette. The pigmentation was fantastic, and it wore well for a solid eight hours. ColourPop Popular Demand (DC, $4.50)(100% similar). ColourPop Herd to Get (LE, $4.50) is darker, warmer (95% similar). Persona Audacious (PiP, ) is lighter (95% similar). LORAC Romance (LE, $19.00) is lighter (95% similar). ColourPop Feathered (P, $4.50) is darker (95% similar). Zoeva Cheap Bar (PiP, ) is lighter (95% similar). Dose of Colors Stay Sassy (PiP, ) is warmer (95% similar). ColourPop Macchiato (LE, $4.50) is darker (95% similar). MAC Bougie Babe (LE, $17.00) is warmer (95% similar). Huda Beauty Coco (Remastered) (PiP, ) is darker (95% similar). Smashbox Throwback (PiP, ) is lighter (95% similar). Sydney Grace Chocolate Raspberry Fudge (P, $5.25) is cooler (95% similar). Pat McGrath Paradiso (LE, $25.00) is darker (95% similar). Coloured Raine Raise a Glass (LE, $6.99)(95% similar). ColourPop Want U Back (PiP, $4.50) is lighter, warmer (90% similar). Wet 'n' Wild Comfort Zone #1 (PiP, ) is cooler (90% similar). Tarte Dogman (LE, ) is warmer (90% similar). ColourPop Beast (LE, $4.50) is more shimmery, darker, cooler (90% similar). Tarte Whimsy (PiP, ) is lighter (90% similar). Too Faced Summer Yum (PiP, $16.00) is warmer (85% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Faith is a soft, medium-dark brown with warm, yellowy undertones and a matte finish. The eyeshadow has a soft, silky consistency that was smooth and easy to work with on bare skin, as it applied with rich coverage and blended out nicely. This shade stayed on for eight hours when I tested it. Sephora Hot Chocolate (LE, ) is darker (95% similar). Makeup Geek Hipster (DC, $6.00) is more shimmery (95% similar). Sephora Driftwood (PiP, ) is darker, cooler (95% similar). Urban Decay Lockout (PiP, $19.00) is cooler (95% similar). ColourPop Private Beach (PiP, $4.50) is lighter (95% similar). Chanel Candeur et Experience #4 (PiP, ) is cooler (95% similar). Viseart Toffee (Dark Matte #1) (PiP, ) is darker (95% similar). Dior Feel #3 (PiP, ) is darker (95% similar). Urban Decay Chessboard (LE, $19.00)(95% similar). Dior Cuir Cannage #3 (PiP, ) is warmer (95% similar). MAC Mocha Minded (LE, $17.00) is darker (95% similar). MAC Clove (LE, $17.00) is darker (95% similar). LORAC Taupe (PiP, $19.00) is warmer (95% similar). Natasha Denona Titania (108CM) (PiP, ) is warmer (95% similar). Becca Cognac (LE, ) is darker, more muted (95% similar). Hourglass Infinity #4 (PiP, ) is darker (95% similar). Anastasia Boie (LE, $12.00) is darker (90% similar). Chanel Charming #2 (LE, ) is lighter (90% similar). LORAC Walnut (LE, $19.00) is darker (90% similar). Kevyn Aucoin Coco (LE, ) is darker (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Lockout is a dark brown with subtle, warmer undertones and a matte finish. It is just slightly darker and less yellow-based compared toFaith (but I do think they are too similar to have in the same palette–they could have made this one darker or much cooler to add more differentiation). The texture was soft, blendable, and silky without being powdery or dusty. It had good pigmentation and applied evenly, while the color lasted well for eight hours. Kevyn Aucoin Coco (LE, ) is warmer (95% similar). Viseart Grande Pro (Vol. 1) #9 (LE, ) is darker (95% similar). Make Up For Ever M630 Sweet Chestnut (DC, $21.00) is warmer (95% similar). Too Faced Romance (PiP, ) is more shimmery (95% similar). Urban Decay Faith (PiP, $19.00) is warmer (95% similar). Viseart Mocha (Warm Mattes #11) (P, ) is darker (95% similar). Sydney Grace Tippy Taupe (P, $5.25) is darker (95% similar). Sephora Cedar (LE, ) is darker (95% similar). Sephora Hot Chocolate (LE, ) is lighter, warmer (95% similar). Too Faced Almond Mocha (LE, $16.00) is darker, cooler (90% similar). ColourPop Sorrel (LE, $4.50) is darker, warmer (90% similar). Dior Undress #5 (PiP, ) is darker (90% similar). Too Faced Tutti Cutie (PiP, $16.00) is lighter, cooler (90% similar). Urban Decay Suckerpunch (LE, $19.00) is more shimmery, warmer (90% similar). Natasha Denona Coco (PiP, ) is darker, brighter, warmer (90% similar). Too Faced Charmed, I'm Sure (PiP, $16.00) is darker, cooler (90% similar). Tarina Tarantino Hollyhock (DC, ) is more shimmery, lighter (90% similar). Becca Cognac (LE, ) is lighter (90% similar). Coloured Raine Duchess (PiP, $6.99) is darker (90% similar). Huda Beauty Smokey #8 (PiP, ) is darker, cooler (90% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Magnet is a muted, dark gray with a hint of purplish undertones paired with a mostly matte finish. You can see subtle sparkle in the pan close-up, but it did not translate onto the lid. The texture was thin, drier, and dusty, which caused it to sheer out and apply unevenly. This shade was difficult to use alone; it was better used to darken other shades, as it just looked uneven and patchy alone. It lasted for seven hours on me. MAC Interior Life (LE, $17.00) is darker (95% similar). Fenty Beauty Shisha Smoke (PiP, ) is cooler (90% similar). NARS Delphes #2 (DC, $25.00) is lighter, warmer (95% similar). Makeup Geek Concrete Jungle (DC, $6.00) is lighter, cooler (90% similar). Bobbi Brown Iron (LE, $22.00) is warmer (90% similar). Sydney Grace Infinite Echoes (Light) (PiP, $5.25) is darker (90% similar). Viseart Cool Matte #10 (PiP, ) is lighter (90% similar). MAC Smoked Cocoa #4 (LE, $17.00) is darker (90% similar). MAC Scene (P, $17.00) is lighter, cooler (90% similar). Guerlain Crazy Paris #5 (LE, ) is warmer (90% similar). Sydney Grace Officer (P, $5.25) is cooler (90% similar). Anastasia Slate (LE, $12.00) is less shimmery, lighter, cooler (85% similar). ColourPop Mashup (PiP, $4.50) is more shimmery, cooler (85% similar). Hello Kitty Playdate (LE, ) is lighter (85% similar). ColourPop Ignite (DC, $4.50) is more shimmery, brighter, cooler (85% similar). ColourPop Icelandic (PiP, $4.50) is less shimmery, darker, cooler (80% similar). See comparison swatches / view dupes side-by-side.

Blackjack is a deep black with subtle, warmer undertones and a matte finish. The texture was soft, a little dusty, and fairly blendable, though it is not the easiest black eyeshadow to work with. I liked it best applied in sheerer layers to minimize any unevenness/patchiness that might occur. The application issues with this one seemed mostly resolved if used over a primer as well. It wore well for eight hours on me before fading noticeably. Too Faced Stiletto (LE, $16.00)(100% similar). Divergent Dauntless Ink (LE, ) is warmer (95% similar). MAC Nehru (Guo Pei) (LE, $17.00) is darker (95% similar). theBalm Sleek (P, $16.00) is darker (95% similar). Le Metier de Beaute Fin (LE, $30.00) is darker (95% similar). MAC Raven-Eyed (LE, $17.00) is less shimmery (95% similar). Smashbox Ebony (LE, ) is warmer (95% similar). Dior Smoky Sequins #5 (LE, ) is more shimmery (95% similar). Marc Jacobs Beauty Glamour (PiP, ) is more shimmery (95% similar). Giorgio Armani #01 (P, $32.00) is lighter (95% similar). KVD Beauty Killing Moon (LE, ) is warmer (95% similar). Laura Mercier Noir (PiP, $23.00) is cooler (95% similar). L'Oreal Noir C'est Noir (P, $5.99) is warmer (95% similar). Make Up For Ever M100 Black (DC, $21.00) is warmer (95% similar). Sephora Obsidian (PiP, ) is darker (95% similar). Tarte Fashionista (LE, )(100% similar). NABLA Cosmetics Nocturne (P, $8.00) is cooler (95% similar). KVD Beauty Shax (PiP, ) is lighter (95% similar). City Color Black Widow (P, $6.99) is darker, cooler (95% similar). Marc Jacobs Beauty In the Dark (LE, ) is more shimmery (95% similar). Top 20 dupes listed, see the rest. See comparison swatches / view dupes side-by-side.

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Naked Ultimate Basics Eyeshadow Palette

Urban Decay Blow Eyeshadow

Urban Decay Blow Eyeshadow

Urban Decay Nudie Eyeshadow

Urban Decay Nudie Eyeshadow

Urban Decay Commando Eyeshadow

Urban Decay Commando Eyeshadow

Urban Decay Tempted Eyeshadow

Urban Decay Tempted Eyeshadow

Urban Decay Instinct Eyeshadow

Urban Decay Instinct Eyeshadow

Urban Decay Lethal Eyeshadow

Urban Decay Lethal Eyeshadow

Urban Decay Pre-Game Eyeshadow

Urban Decay Pre-Game Eyeshadow

Urban Decay Extra Bitter Eyeshadow

Urban Decay Extra Bitter Eyeshadow

Urban Decay Faith Eyeshadow

Urban Decay Faith Eyeshadow

Urban Decay Lockout Eyeshadow

Urban Decay Lockout Eyeshadow

Urban Decay Magnet Eyeshadow

Urban Decay Magnet Eyeshadow

Urban Decay Blackjack Eyeshadow

Urban Decay Blackjack Eyeshadow

Urban Decay Naked Ultimate Basics Eyeshadow Palette | Full breakdown here

Urban Decay Naked Ultimate Basics Eyeshadow Palette | Full breakdown here