Sonia G. Pro Eye Brushes Restock + Updates to Pencil One, Smudge One, Crease One
Release Date + Collection Info
Sonia G’s Pro Eye Brushes will be restocked March 19th, and there have also been updates to three brushes: Pencil One, Smudger One, and Crease One, and the new versions will also be available with the Pro Eye Brushes.
3/19 at 10AM PST
Products Available
Pro Eye Brushes, $26.00 to $34.00 (Permanent)
The set will be available here for $150, but all of the brushes will be available individually as well.
- Pencil Pro Dome-shaped pencil (smaller than Pencil Two) ($26.00)
- Builder Pro For building intensity precisely ($28.00)
- Worker Pro Multi-tasking precision eye brush ($30.00)
- Crease Pro Medium-sized crease brush ($32.00)
- Blender Pro For blending and crease work ($34.00)
Eye Brushes, $26.00 to $32.00 (Permanent)
Sonia G. has a detailed post here regarding specifics of each brush’s changes. The short version is that these brushes used to be made out of blue squirrel hair, and the price of the raw material has gone up significantly (Hakuhodo also announced price increases recently for the same reasoning) so Sonia G has changed them to saikoho goat hair and made tweaks to the shape. The pricing of the updated brushes has been lowered as well.
- Pencil One (2.0) Undyed saikoho goat, smaller than Pencil Pro, offers more control than Pencil One (1.0) ($26.00)
- Smudger One (2.0) Undyed saikoho goat, ferrule is no longer curved, slightly thicker than previous version ($32.00)
- Crease One (2.0) Undyed saikoho goat, has more “body,” more control than previous version ($32.00)
I bought all blue squirrel brushes the first time it came out. The only one I didn’t get was the smudger brush. As I waited for her to restock, the restock is now goat fur. It may be just as soft. I don’t care. Really still not blue squirrel. This should not be labeled as the same product.
Ironically how her brushes are flying off the shelves. Here, at Temptalia, certain readers criticized her.
Lots of readers have enjoyed this brand’s products — no brand should be immune to criticism and not everyone has to like the same brands; that’s part of having a diverse community. It’s not different than other brands covered on the blog – some readers like them, some aren’t interested, and some actively dislike them!
Let me clarify. From your first blog you wrote about her and her debut of brushes, people ATTACKED her personally even before the brushes came out. As I stated above, they criticized her, not the product. Sure, it is not uncommon to attack another, but they were insulting.
I think I wrote in that blog that everyone has a right to free enterprise or something of that nature,
What I like about your blog is a freedom to express one’s thoughts and your policy is to do it in a professional manner.
I read through the original post, and it’s actually totally within bounds to question price points, wonder who is behind the brand/where the brand came from, etc. I didn’t see anyone attacking her personally; everything was about who is Sonia G, why are the prices so high, or preference for synthetic (which are all brand-related; they aren’t personal attacks).
It’s no different than Natasha Denona (probably the best example, given how few people had heard of Natasha Denona when the brand was emerging and had a tough time understanding why her price point was so high), Surratt, Tom Ford, etc. and comments made about “for that price it should do my taxes” or whatever. Lots of readers provided greater context and plenty wrote about their personal experiences with the brushes to date. Brand owners aren’t exempt from commentary – they are part of the brand.