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photofocus Foundation

Wet 'n' Wild

Wet 'n' Wild photofocus Foundation is a liquid foundation with a matte finish and full coverage that retails for $5.99. There are 20 shades in our database.

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Claims / Ingredients

Your skin, only better. Our new high-performing, skin-perfecting foundation underwent major road testing under seven different photo lighting conditions to deliver flawless camera-ready makeup every time. Specially made with a matte, light-diffusing complex to give your skin #nofilter perfection. High-performing, breakthrough formula. Featuring light-adjusting complex to help prevent white cast in photos. Tested under 7 light conditions with and without the use of flash.

Isododecane, Cyclopentasiloxane, Water/Eau, Glycerin, Cyclohexasiloxane, Dimethicone, Butylene Glycol, Dimethicone, PEG-10 Dimethicone, Disteardimonium Hectorite, Adipic Acid/Neopentyl Glycol Crosspolymer, Caprylyl Glycol, Silica, Sodium Chloride, Sorbitan Sesquioleate, Lecithin, Polyglyceryl-4 Isostearate, Cetyl PEG/PPG-10/1 Dimethicone, Hexyl Laurate, Polysilicone-11, Isopropyl Titanium Triisostearate, Laureth-12, Phenoxyethanol, Ethylhexylglycerin, (MAY CONTAIN/PEUT CONTENIR): Titanium Dioxide/CI 77891, Mica, Iron Oxides/CI 77491, CI 77492, CI 77499.

Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.

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Reader Reviews

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4.1
photofocus Foundation
Wet 'n' Wild
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Based on 3 Reviews, 4 Quick Reviews

The Good: Easy To Apply (4), Great Value (4), Long-wearing (3), Blendable (2), Lightweight (1), Travel-friendly (1)

The In-Between: Buildable (5), Natural (3), Full Coverage (2), Matte (2), Scented (2), Luminous (1)

The Bad: Heavy (1)

3 Written Reviews

Golden Beige

By GoldenGoddess 6 years ago.

This is one of my Favorite foundations. Such a natural finish and full coverage. Amazing quality and price. It settled into my laugh lines, problem fixed with a good primer and setting powder.

Tags: buildable-coverage, full-coverage, natural-fn, blendable, easy-to-apply, lightweight-wear, great-value
Skin Type: Oily - Skin Tone: Medium - Undertone: Yellow
Shell Ivory

By Caitlin 6 years ago.

I love using this foundation for everyday wear, but especially when I know I'll be taking pictures with friends or family--it gives the skin a borderline flawless look in photos. I prefer using a dampened sponge for application and can get both sheer and medium coverage depending on how much I apply. The biggest downside is that it smells like paint thinner. Thankfully, the smell doesn't linger on your skin all day, but the initial scent might turn you off. I can typically get all day wear with this foundation, but I also set with powder and spray. When my skin is a bit drier, I can see texture around my chin or cheeks, but when my skin is in balance everything looks great.

Tags: buildable-coverage, natural-fn, blendable, easy-to-apply, long-wearing, great-value, scented, travel-friendly
Skin Type: Combination - Skin Tone: Light - Undertone: Neutral
Soft Beige

By Priscila 8 years ago.

This foundation is pretty amazing considering the low price point. I found my perfect shade in this (I'm around NC20) and the coverage it gives is pretty good. I have oily/combo skin and this dries down to a matte look which is nice. It doesn't emphasize pores in my opinion using with a primer and lasts pretty okay on my oily skin (around 6-7 hours without any touch-ups). Some negatives: it has a very strong smell (disappears after you put it on) and formula is slightly thick so it can feel a little tacky on the skin. Overall, it's pretty good considering the price. I was pretty surprised and would definitely purchase this again.

Tags: buildable-coverage, full-coverage, matte, easy-to-apply, heavy-wear, long-wearing, great-value, scented
Skin Type: Combination - Skin Tone: Light - Undertone: Neutral