Urban Decay Uncut is a moderately warm-toned, dark plum with a frost finish. It is a permanent eyeshadow that retails for $19.00 and contains 0.05 oz.
Urban Decay Uncut Eyeshadow ($18.00 for 0.05 oz.) is described as a "smoky purple with a reddish shimmer." It's a darkened eggplant purple with burgundy-red undertones and a shimmery, frosted finish. MAC Rich Core is more muted, less red-toned. NARS Calabria is very similar but a cream product. Make Up For Ever #311 is less purple, more burgundy. Le Metier de Beaute Fig is less shimmery.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Urban Decay’s groundbreaking new eye shadow formula. This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put.