Urban Decay’s groundbreaking new eye shadow formula. This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put.
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1 Written Reviews
By Jennifer 3 years ago.
I like the richness of the color, but I noticed that it has an insane amount of fallout during wear. Not as much during application, but after a couple hours of wearing this shade (on the outer corners of my eyes) I found a lot of it had migrated to the bridge of my nose. Everything else about it was nice, but seriously, be mindful of the FALLOUT.