Half Truth

Urban Decay Eyeshadow

Urban Decay Half Truth is a neutral-toned, dark purple with a frost finish. It is a limited edition eyeshadow that retails for $19.00 and contains 0.05 oz.

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Top Dupes
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Looking for something similar or to see what you have in your stash? Here are some of the top dupes for this product!

Purple Priority (758)

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Available in a Palette/Set

15th Anniversary 15-Pan Eyeshadow Palette

LELimited Edition. $55.00/0.75 oz.
Claims / Ingredients

Urban Decay’s groundbreaking new eye shadow formula. This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put.

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Reader Reviews

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Based on 1 Review, 1 Quick Review

The Good: Buttery (1), Blendable (1)

The In-Between: Highly Pigmented (1)

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1 Written Reviews

By Mariella 7 years ago.

A large part of the reason I got the 15th Anniversary Palette (beyond the great value) was to get this colour which is a beautiful deep purple with a lush sheen. It leans more blue than red, so it works well for me and it's just beautiful. Pair it with a matte grey shadow and it's easy to wear/more work friendly but it's also great if you like more extreme looks.

1 out of 1 user found this review helpful.
Skin Type: Normal-to-Dry - Skin Tone: Very Light - Undertone: Pink