Urban Decay’s groundbreaking new eye shadow formula. This reformulation of Urban Decay’s eye shadow features even softer, amazingly velvety texture; richer, more dense and decadent color; smoother, more uniform pigment distribution and blendability; and longer-lasting, more crease-free wear. The new line of shadows features a completely revamped assortment of shades, new textures, and a totally redesigned token compact. The secret to the new formula is Urban Decay’s Pigment Infusion System™, a vehicle for color that holds tightly to pigment and gives the formula its glide. The proprietory blend of ingredients allows color to weave itself through the formula resulting in insane color payout, color that stays on your lids, and sparkle that doesn’t fall. The amazing technology works for every shade and finish. Every Urban Decay shade is silky, blendable, and stays put.
1 Written Reviews
By Mariella 5 years ago.
This is one of the shades I really liked in Vice3. I don't know if I got a bad one (I'm sure this can't really happen all that much with mass production like this) but I find this shadow a total pain in the neck to use. It just sticks in the brush and won't transfer at all to my eyelids. I press and push and brush and pick up more on the brush but still there is very little "pay-off". I've actually taken to using a fingertip to apply this - it's the only way I can get the lovely bronzey-brown shade onto my lid at all. I'm surprised that Christine found this to have intense colour payoff because my experience was exactly the opposite.