Tower 28 West Coast is a very warm-toned, light-medium brown with a pearl finish. It is a permanent bronzer that retails for $20.00 and contains 0.15 oz.
Tower 28 West Coast Bronzino Illuminating Cream Bronzer ($20.00 for 0.15 oz.) is a medium-dark copper with moderate, warm undertones and a soft, pearly sheen. It had a lightly shiny finish as it never fully set and remained a touch tacky on my skin (though not in an uncomfortable way).
The texture was lightweight, smooth, and like an emollient balm, so thin and spreadable and lightly tacky. It had semi-sheer pigmentation that could be built up to medium coverage if desired. The product applied well to bare skin as well as over foundation, though it lifted up my base slightly one out of two applications. It lasted decently for seven hours before fading visibly.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Bronzino is made with 100 percent mineral pigment and skin-loving ingredients like moisturizing mango butter and calming green tea extract. It helps soothe and condition the skin to give you that just-got-back-from-vacation glow—whenever, wherever. No airfare required.
Hydrogenated Polyisobutene, Zea Mays (Corn) Starch, Ricinus Communis (Castor) Seed Oil, Polyhydroxystearic Acid, Helianthus Annuus (Sunflower) Seed Wax, Diisostearyl Malate, Triisostearyl Citrate, Microcrystalline Wax (Cera Microcristallina), Jojoba Esters, Butyrospermum Parkii (Shea) Butter, Orbignya Oleifera Seed Oil, Oryza Sativa (Rice) Bran Extract, Helianthus Annuus (Sunflower) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Camellia Sinensis Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Aloe Barbadensis Leaf Extract, Carthamus Tinctorius (Safflower) Seed Oil, Acacia Decurrens Flower Wax, Persea Gratissima (Avocado) Oil, Rosa Canina Fruit Oil, Glycine Soja (Soybean) Oil, Tocopherol, Polyglycerin-3, Caprylyl Glycol, Ethylhexylglycerin. MAY CONTAIN: Iron Oxides (CI 77491), Iron Oxides (CI 77492), Iron Oxides (CI 77499), Red 7 Lake (CI 15850), Red 22 Lake (CI 45380), Red 30 Lake (CI 73360), Titanium Dioxide (CI 77891).
Disclaimer: Ingredient lists are as available by the brand (or retailer) at the time of publishing. Please always check product packaging, if it exists, for the ingredient list applicable to the product you're purchasing, or the brand or retailer's website for the most up-to-date ingredient list.