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Publisher is a muted, medium-dark brown with subtle, warmer yellow undertones and a matte finish. It had medium coverage, which was somewhat buildable, but this was another shade that really needed a base for it to adhere evenly to the skin. The eyeshadow had a soft texture that was blendable but had a tendency to apply unevenly, as it seemed to darken in some areas (perhaps natural oils on my lid) but not others. It lasted for six and a half hours on me.
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