Colorful Eyeshadow

The formula is supposed to be "highly pigmented" and wear for "10 hours" while being blendable and layerable. There are three finishes, and I found that the quality did differ depending on the finish more than anything else. The glitter finish was comprised of a mix of more matte and glitter-packed shades, where glitter would fallout during application and often were under-pigmented, along with denser, more silicone-heavy glittery shades with the latter applying and holding up better on the lid as it adhered better, though they typically didn't have great pigmentation. The matte eyeshadows were medium to opaque in coverage but often buildable with fairly soft, thinner textures with some powderiness, though there were some definite winners in the bunch. The shimmer eyeshadows were more often quite pigmented with moderately dense, smooth textures that were easy to use, but there were a few that had a little too much slip or were too dry and so application wasn't impressive without a dampened brush or an eyeshadow primer underneath it. The wear was between six and eight hours.

Each eyeshadow can be lifted out of the compact by opening using the second opening along the bottom of the compact. The lip of the first opening is what keeps the eyeshadow in place within the compact itself. I thought it was clever and made for easy removal, though the overall component felt a little lightweight to the point that it did feel flimsy. These are a revamp of the previous Colorful Eyeshadow range, which ran for $10.00 but contained 0.07 oz. or $142.86/oz. while the new ones are $190.48/oz. I think these would be more viable if the price point was $6.00, which would have made them the same price per ounce as the previous formula. The $8.00 price point makes them more expensive than MAC and on par with Anastasia (both of which have more eyeshadow per pan, too), but the Sephora house brand has always seemed to priced below mid-end, so the price point on this doesn't quite make sense.