Make Up For Ever I702 Mahogany is a moderately warm-toned, medium-dark copper with a pearl finish. It is a discontinued eyeshadow that retails for $17.00 and contains 0.08 oz.
Make Up For Ever I702 Mahogany Artist Color Shadow ($17.00 for 0.08 oz.) is a medium brown with warm, orange undertones and a pearly sheen. It had rich color payoff that applied evenly and smoothly on my bare lid and blended out with ease along the edges but did not lose its intensity, though the color itself was lighter than the pan color by a good bit. The texture was smooth, velvety, and dense without being too thick or too stiff in the pan. The eyeshadow stayed on well for 10 hours before fading noticeably. The new version is slightly more muted and less shimmery with less creaminess with respect to texture (see side-by-side comparison).
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Reveal your inner artist and create your perfect color mix with Artist Color Eye Shadow. Choose your palette size, and then customize it to your needs by mixing and matching your favorite shades. MAKE UP FOR EVER’s artist-grade atomized formula is loaded with pigment for high-impact color in a single swipe. Its smooth, buttery texture allows for superior blendability, and silicon-coated pigments allow for it to stay put for up to 12 hours of wear*. With a range of 121 shades available in an array of finishes, these ultrafine powders can be layered and mixed to create an infinite number of looks.