MAC I'm In is a very warm-toned, medium-dark pink with a pearl finish. It is a limited edition lipstick that retails for $20.00 and contains 0.11 oz.
MAC I'm In Huggable Lipcolour ($20.00 for 0.11 oz.) is described as a "warm rose." It's a muted, medium pink with warm undertones and fine, gold pearl. It had semi-sheer to semi-opaque pigmentation (slightly less compared to most shades in the set of ten) that applied evenly. The formula was comfortable to wear and moisturizing over time, and it lasted for four hours on me. See comparison swatches / compare dupes side-by-side.
When it comes to gorgeous lips, don’t compromise shine for colour. Your pout can have it all in a new formula inspired by Asian trends, hugging your lips in hues that stay bright for up to six hours. Huggable Lipcolour provides a lasting, glossy finish that helps boost collagen, leaving lips smooth and sculpted. A unique gel base allows each shade to smooth effortlessly onto the skin, with a feather-light finish giving immediate moisture.