MAC It's Designer is a very warm-toned, light orange with a sparkle finish. It is a limited edition eyeshadow that retails for $17.00 and contains 0.05 oz.
It's Designer is a light-medium orange with warm, golden shimmer and larger sparkle. The texture was drier and felt more loosely-pressed in the pan, which gave it a powderiness and a tendency to having fallout during application. It had semi-opaque pigmentation that I could pack on and get to opaque coverage if desired, but it's the type of texture that I would use with a dampened brush to minimize fallout and improve adhesion and coverage. It wore nicely for seven and a half hours before there was visible fading.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
These saturated shadows in neutral and metallic shades and multiple finishes stay on all day long with non-creasing, eight-hour wear. The result: potent colour payoff that applies evenly, blends well and can be used wet or dry.