MAC Choco Cake is a moderately warm-toned, medium-dark brown with a matte finish. It is a limited edition eyeshadow that retails for $17.00 and contains 0.05 oz.
Choco Cake is described as a "dark chocolate [with a Matte finish]." It's a muted, medium-dark brown with subtle, warm undertones and a matte finish. The texture was really soft, smooth, and almost creamy with how finely-milled and velvety the powder was. It had semi-opaque color coverage, but it went on evenly and was buildable to opaque color. I found this really blendable and more like MAC's Matte2 finish than their typical matte finish--a major plus. It wore well for eight hours on me before fading. Hourglass Infinity #4 (P) is lighter. Kat Von D Orion (LE) is cooler-toned, more shimmery. Anastasia Chocolate (P, $12.00) is similar. Too Faced Chocolate Cake (LE, $16.00) is yellower. Make Up For Ever M630 Sweet Chestnut (P, $21.00) is lighter. Chanel Charming #4 (LE) is darker. MAC Swiss Chocolate (P, $15.00) is similar. MAC Ground Brown (P, $15.00) is redder. MAC Cross-Cultural (LE, $15.00) is similar. Inglot #327 (P, $6.00) is slightly darker. See comparison swatches / view dupes.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
M·A·C Eyeshadow is a highly pigmented powder formula that applies evenly and blends well. Suitable for use either wet or dry, it's available in a wide variety of textures and finishes.