Charm

Charm is a bold, slightly brighter, medium-dark pink with cool undertones and a cream finish. It had semi-opaque color coverage that went on fairly evenly, though I noticed some of the color still settled into lip lines. The overall richness of the color made it harder to see at a normal viewing distance. The color wore well for four hours and was moisturizing. MAC Twirling (LE, $20.00) is warmer (90% similar). MAC Ceaseless Energy (P, $24.00) is lighter, more muted (90% similar). Illamasqua Belladonna (P, $22.00) is lighter (90% similar). Jouer Madison (P, $17.00) is lighter (90% similar). MAC Ultramarine Pink (LE, $30.00) is lighter, brighter (90% similar). ColourPop Saloon (LE, $10.00) is lighter, warmer (85% similar). MAC Rebel (P, $21.00) is darker, more muted, warmer (85% similar). NARS Danceteria (P, $26.00) is warmer (85% similar). Urban Decay Scandal (DC, $26.00) is lighter, brighter (85% similar). NARS Spike (LE, $26.00) is warmer (85% similar). Bite Beauty Eleven (Watercolor) (LE, ) is lighter, brighter (85% similar). MAC Raring to Go (P, $10.00) is lighter, warmer (85% similar). Dior Soho (888) (P, $35.00) is lighter, brighter, warmer (80% similar). Marc Jacobs Beauty Boom (306) (P, $29.00) is more shimmery, darker, warmer (80% similar). ColourPop Pony Up (DC, $10.00) is lighter, less pigmented (80% similar). Make Up For Ever 207 Candy Pink (P, $19.00) is lighter, brighter (80% similar). ColourPop Sing Along (LE, $8.00) is lighter, warmer (80% similar). MAC Saucy Little Thing (P, $21.00) is darker, more muted, warmer (80% similar). See comparison swatches / view dupes side-by-side.

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