Hello Kitty Pop-Up Party Eyeshadow PaletteHello Kitty Pop-Up Party Eyeshadow Palette ($52.00 for 0.70 oz.) includes twenty eyeshadows in an array of colors and neutrals with a variety of finishes. I love the concept--colors, neutrals, mattes, satins, shimmers--but I think the quality is missing. Often, you'll see collaborations or non-beauty brands put out makeup, and the first thought is, "This is going to suck, it's just a gimmick." Sometimes you're surprised, and sometimes, you're not at all. The eyeshadow formula used here feels cheap, because they're loaded with fillers that make these powdery, chalky, prone to fading, and under-pigmented. There's no reason this shouldn't perform at least decently--the price tag certainly leaves plenty of room to use quality ingredients and formulas. It is packaged similarly to Urban Decay's Book of Shadows with a bulky, cardboard container with a pull-out drawer. The drawer doesn't extend fully, so the top row of eyeshadows sits a little underneath the lip of the exterior cover.
Celebrate the 40th anniversary of Hello Kitty by exploring this exciting collection of eye shades—ranging from vibrant brights to gorgeous neutrals to fun metallics. A satin ruby-colored bow of the beloved cartoon character pulls the palette open to reveal 20 various textures, including matte and shimmering shadows, which are named after some of Hello Kitty’s favorite things. Mix and match this variety of velvety-soft and beautifully blendable shades and let your eyes pop in a hundred different ways—plus, you’ll want to lift the lid for a special, Hello Kitty 3D pop-up surprise.