Guerlain Altoum is a moderately warm-toned, light gold with a glitter finish. It is a discontinued lipstick that retails for $35.00 and contains 0.12 oz.
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Guerlain Altoum (700) Shine Automatique Lipstick ($35.00 for 0.12 oz.) is described as a "gold with tone-on-tone sparkle" and is supposed to be used to illuminate lips with a veil of sparkle or used as a layering base/top coat with another lip product. The base is mostly clear, perhaps just enough to give it a warm tone, but it is predominantly composed of lots and lots of gold sparkle and shimmer ranging from medium to micro in size. MAC Ruffian Gold is similar, slightly less yellow-y. Dior Or Etoile paler and more uniform in the size of the shimmer (which is fairly fine). I was also reminded of Bobbi Brown Canary, which is a gloss.
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Shine Automatique hydrating lipstick is for the fun and flirty girl who wants to add a little sparkle to her life. Guerlain introduces Shine Automatique, a moisturizing and long-lasting lipstick that combines bold color with pearly particles to give your lips discreet yet exceptional shine. Lips are left soft, smooth and luminous. Now available in a bouquet of 12 shades.