Givenchy It-Girl Purple is a moderately cool-toned, light-medium pink with a satin finish. It is a permanent blush that retails for $44.00 and contains 0.24 oz.
Givenchy It-Girl Purple Le Prisme Blush ($44.00 for 0.24 oz.) is a cool-toned, light-medium pink with blue undertones and a satin finish. NARS Mistinguette (LE, $29.00) is lighter. MAC Pure Femininity (LE, $21.00) is a smidgen darker. theBalm Argyle (P, $22.00) is darker. theBalm Down Boy (P, $21.00) is comparable. NARS Gaiety (P, $29.00) is cooler-toned. MAC Well Dressed (P, $21.00) is similar. MAC I’m the One (LE, $21.00) is darker. Bobbi Brown Nude Pink (P, $26.00) is more matte. See comparison swatches.
With a higher pigment concentration, the color on the cheeks is immediate. As with the complete Prismes concept, the "quatuor" or 4 shades provides a made-to-measure result. The upper right shade for the blush is the reference shade for the final result when mixing altogether.