The formula is supposed to have "long-wear" that is "transfer-resistant," "easy to blend, and "light-as-air" with buildable coverage that "is hard to overdo." The pigmentation was more medium to semi-opaque with some shades being nearly opaque in a single layer. For truly buildable pigmentation, I would recommend using a light hand initially or a less-dense brush to pick up and to apply the product.
The texture was lightweight, thin, and finely-milled without being too powdery, which did make it easier to control to build up coverage. Some shades were more blendable than others but none were difficult to work with. As these had a true matte finish, I wouldn't apply them over wet or still-drying foundation as that tends to make matte, powder products harder to apply and can also cause them to darken/look patchy. They applied similarly over bare skin (I'm normal-to-dry) as they did over foundation that was lightly set with powder.
They lasted between eight and nine hours on me, and it didn't seem prone to transferring if I just dabbed at it with a napkin (transfer-resistant on a powder was an odd claim to see).
The average rating based on all reviewed shade(s) in this formula is shown below.
This powder bronzer comes in eight versatile shades to bring out the warmth in all skin tones. Smooth, creamy, and easy to blend, this light-as-air bronzer gives you a sun-soaked glow that stays put all day. Whether you’re looking for warmth or contouring, it does it all with the perfect soft-matte finish.