Purity
ColourPop Pressed Powder Shadow
ColourPop Purity is a slightly cool-toned, light taupe with a matte finish. It is an eyeshadow that is permanent in this palette: Play It Jewel.
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Purity is a light, rosy brown with muted, warm undertones and a matte finish. The texture was smooth, more velvety but still somewhat powdery, so take care to tap off excess product to avoid fallout. It had rich pigmentation that lasted well for eight hours before fading noticeably.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Purity
PiPPermanent in Palette. $4.50.
Looking for something similar or to see what you have in your stash? Here are some of the top dupes for this product!
Play It Jewel 30-Pan Shadow Palette
PPermanent. $35.00/0.92 oz.
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.