No Cares is a rich, medium-dark brown with moderate, warm undertones and a matte finish. The color coverage was opaque in one layer, though the texture was moderately powdery and more prone to fallout if I wasn't careful to tap off the excess and use a lighter hand when picking up product. It stayed on nicely for eight hours before fading noticeably.
FURTHER READING: Formula Overview, which is a detailed review of the range as a whole.
Highly pigmented shadow that applies evenly and feels ultra-velvety and silky. This long wearing formula contains a unique combination of softer powders which adheres easily to the eyes, gives a soft focus effect, and blends smoothly and evenly.