Pat McGrath Permanent Collection for Fall 2017 | WWD
Obsession. Inspiration. Addiction. Those words became my guiding principles, my manifesto as I brought this brand to life over the past 25 years. I wanted to capture, in a triptych of exquisite palettes, 40 legendary lipsticks, a divine dozen eye liners, five fetish-worthy lip pencils and one magnificent mascara, all emblazoned with my Hallmarks of Excellence, The Power of Transformation, The Power of Beauty; The Power of Makeup. This is the golden age of makeup. #patmcgrathlabs Unlimited Edition is my Golden Revolution.
WWD has an exclusive interview and write-up with more details about the permanent collection (not behind a paywall).
9/16 on PatMcGrathLabs.com, 10/6 at Sephora
Mothership Eye Palette, $125.00 (New, Permanent)
3 palettes, each sold separately.
- Subliminal: Ritual Rebellion
- Sublime: Iconic Illumination
- Subversive: Obsessive Opulence
MatteTrance Lipstick, $38.00 (New, Permanent)
LuxeTrance Lipstick, $38.00 (New, Permanent)
PermaGel Ultra Glide Eye Pencil, $25.00 (New, Permanent)
PermaGel Ultra Glide Lip Pencil, $25.00 (New, Permanent)
Dark Star Mascara, $28.00 (New, Permanent)