MAC Waterproof Brow Collection for Summer 2014

MAC Waterproof Brow Collection for Summer 2014
MAC Waterproof Brow Collection for Summer 2014

A new collection of products elevates the brow in waterproof formulas that are sweat-proof, smudge-free and humidity-resistant. Waterproof Brow Set grooms, defines and strokes brows into shape, naturally shading to create subtle or dramatic looks in seven new hues. The long-wearing, waterproof Fluidline Brow Gelcreme fills, lengthens and shapes in rich brunette, soft taupe and golden brown. Finish the look with Zoom Waterfast Lash, Splashproof Lash or False Lashes Waterproof and your brows are gorgeous to go.

Pro Longwear Waterproof Brow Set ($16.00 U.S. / $19.00 CDN) (Permanent)

  • Clear Clear
  • Emphatically Blonde Soft muted beige-taupe
  • Toasted Blonde Dirty blonde
  • Red Chestnut Gold brown with gold shimmer
  • Quiet Brunette Muted mid-tone grey brown
  • Bold Brunette Muted blackish brown
  • Brown Ebony Asphalt black

Fluidline Brow Gelcreme ($16.00 U.S. / $19.00 CDN) (Permanent)

  • Redhead Muted golden brown
  • Dirty Blonde Soft taupe brown
  • Deep Dark Brunette Rich brunette

Availability: May 22, 2014 at all MยทAยทC locations, 1.800.588.0070 and International May 2014 at all MยทAยทC locations, 1.800.588.0070 and

See more photos!

MAC Waterproof Brow Collection for Summer 2014
MAC Waterproof Brow Collection for Summer 2014

MAC Waterproof Brow Collection for Summer 2014
MAC Waterproof Brow Collection for Summer 2014

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I wonder if they’re keeping the regular Brow Set shades or if they’re being replaced by the Pro Longwear Brow Set. Do you have any info on that, Christine?

No, MAC never sends me info on what’s being discontinued, so I have no idea! I would expect that these are replacing them, though.

Considering they have a clear one in the Pro Longwear as well, it’s possible. I better stock up on the old shades, then. Thank you! ๐Ÿ™‚

Waterproof!!?? Definitely interested in this. I sweat like a waterfall (blerh). Quiet Brunette looks like it might be a good match.

Interesting I might give the Fluidline Brow Gelcreme a go. I don’t suppose you know what lip product and shade they used for the promo image? It’s exactly the colour I’m looking for!
Claudia x

If the Fluidline Brow Gelcreme is anything like Anastasia’s Dipbrow I will lose my mind. I’ve been hoping for a product like that from MAC! Dipbrows are never in stock in my area, and MAC is much easier to obtain for me.

Melissa: I’ve used them both, and I prefer the MAC. The only reason I bought the Dipbrow was because I was running low on my Gelcreme and got paranoid about not having a brow product! (I bought the Dipbrow before the MAC collection was announced) I prefer the texture of the Gelcreme. I find the Dipbrow a little…slippery if that makes sense? The Gelcreme helps me make precise lines, where I feel like I’m stuck more or less following my natural brow shape and filling in with the Dipbrow. I will say that the Dipbrow does have a much wider range of colors, and they even have more coming out in the fall collection which is a definite plus. On an unrelated note, I’m convinced Dipbrow’s name was inspired by the ever popular Dipdown fluidline from MAC, almost like Anastasia wanted to piggyback on that. ๐Ÿ™‚

I absolutely loveeeeee this product (fluidline in Deep Dark Brunette) and I’m so happy it is going to be permanent. I was lucky enough to purchase three before they were completely sold out, but have since run out. I’m so happy, but of course my wallet is cryinggggg lol.

I just new they where going to sell Fluidline Brow Gelcreme to be permanent. Anastasia basically made their take on them so MAC need these in their line. lol

I hope this becomes permanent. With all the products from Anastasia I think it would be good for Mac to step up their brow game.

Wait so the Fluidline Brow Gelcreme will be permanent collection now?? Omg because I bought 3 the first time it came out last year. And I’m down to my last one!

Just in time MAC. I’m almost out of the brow fluidline cream they launched last year (that were limited edition for some silly reason). I love these things!

Hehe, love the promo image for this – it’s so cool and weird, with the disembodied head just sort of sitting there in the water…

Wow, I was just looking into buying aqua brow from MUFE; I think purchasing the MAC one would be more convenient for me seeing as Sephora does not carry the darkest shade which is the one I would need. I also would not need a brush for this and I can take the packaging back to mac when I am done.

I have both the mac gelcreme in dirty blonde and the MUFE aqua brow in 15, which is a tad bit darker. I love the mac product sooo much, and feel it takes less time to apply. However I had a bad waxing experience about 10 years ago and the tails never grew back :'( I use the aqua brow to slightly darken my tails bc the gelcreme doesn’t have any hairs to cling to, making it slightly lighter than I’d like. Both have great staying power, and they only smear if i really tug at them ( which I only did to test their wear, and the mac one stayed slightly better. ๐Ÿ™‚

This is a serious Hallelujah moment for me! ๐Ÿ™‚ finally as I was feeling compelled to venture out of my beloved Brow Gelcreme!

I just recently purchased this product, I hope its as good as the all hype.
I love Mac but its very expensive in Australia.

Does anyone know if the Dark Brunette Gelcreme is lighter than the dark brown and chocolate Anastasia pomades? I’m finding them both on the dark side.

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