Archived Post

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick Review, Photos, Swatches

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick ($35.00 for 0.12 oz.) is a ruby-shimmered blue-based red with a subtle pinkness. The color payoff is mostly opaque, but there’s an underlying sheerness that gives it a translucent look. It’s pinker than MAC Prolong. Chanel Byzantin is darker, redder. Dior Technicolor is slightly darker. Guerlain Girly is pinker, less red. Estee Lauder Wild Violet is a touch purpler. MAC Perpetual Flame is slightly less red.  Guerlain’s Rouge Automatiques are supposed to have subtle sheerness–that translucency is part of the formula (it reminds me of jelly nail polishes).

Rouge Automatique is very comparable to the Rouge G formula, and the differences are minute, though they are there. This is an excellent formula regardless of that comparison, though, because it’s creamy enough to glide on but not so creamy that the color slips around, comfortable to wear, and keeps lips feeling hydrated, too. For more packaging photos, please see this post.  L’Heure Bleue wore for six hours and left a soft stain behind.

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

Guerlain L'Heure Bleue (168) Rouge Automatique Lipstick
Guerlain L’Heure Bleue (168) Rouge Automatique Lipstick

30 Comments

Comments that do not adhere to our comment policy may be removed. Discussion and debate are highly encouraged but we expect community members to participate respectfully. Please keep discussion on-topic, and if you have general feedback, a product review request, an off-topic question, or need technical support, please contact us!

Please help us streamline the comments' section and be more efficient: double-check the post above for more basic information like pricing, availability, and so on to make sure your question wasn't answered already. Comments alerting us to typos or small errors in the post are appreciated (!) but will typically be removed after errors are fixed (unless a response is needed).

We appreciate enthusiasm for new releases but ask readers to please hold questions regarding if/when a review will be posted as we can't commit to or guarantee product reviews. We don't want to set expectations and then disappoint readers as even products that are swatched don't always end up being reviewed due to time constraints and changes in priorities! Thank you for understanding!

Comments on this post are closed.
Victoria Avatar

The shimmer in this looks like a glass-flecked nail polish! I reallyyy want one of these rouge automatiques! I’ve swatched them and they seem so dreamy, but the price tag is so steep! I’ll probably save up for these and buy them at the end of this quarter 🙂

Ursula Avatar

Beautiful color and I love the shimmer, this again looks fab on you but what does not?:))) I am wondering though how this would compare to Rouge G Garconne, I dislike pinkish reds and many tend to look more pink on me, true reds or orangish reds, corals are the best on me so I wonder what this would look like, if this is a new color though it should be out soon where I live so I could test it.

Kaye Avatar

Hi,
I tried this lipstick, love it, and I think the color is really good for me. So THANK YOU !!!
Now… Please indulge/forgive such a basic question- but would you be willing to list your basic steps for applying this lipstick so that it doesn’t migrate? Because I find this does migrate a little – maybe there’s a better easy to apply. What liner pencil? Do you use a “primer”? Do you use any “reverse liner” outside your lips? Blot? Powder? Maybe a basic list of “how I apply lipstick” – WITH PHOTO OF EACH STEP? I would really appreciate that !
LOVE your blog and buy many products based on your review, rating and swatches. Thank you!

Christine Avatar

I generally don’t use any primer, lip liner, etc. when I apply lipstick, especially when I’m testing it out 🙂 I’m usually too lazy to do any of those things, and if I ever do, it’s for a special occasion and maybe I’ll use lip liner. So here, I didn’t do anything but apply it from the tube. There are no steps!

We try to approve comments within 24 hours (and reply to them within 72 hours) but can sometimes get behind and appreciate your patience! 🙂 If you have general feedback, product review requests, off-topic questions, or need technical support, please contact us directly. Thank you for your patience!